Giorgio Armani #9, 10, 11 Eye Tints Reviews & Swatches (2020)
Cold Copper (9)
Giorgio Armani Cold Copper (9) Eye Tint Liquid Eyeshadow ($30.00 for 0.13 oz.) is a medium-dark, golden beige with moderate, warm undertones and a pearly sheen. It had sheer color coverage, which was buildable to medium coverage at best when I gently used circular motions using the included applicator (fingertips and separate brushes did prove useful for achieving higher coverage at all).
The texture was more watery, thin and was quick to dry down, though it was so sheer that the blending didn’t seem all that impaired since there wasn’t much on my skin to begin with. The wash of product lasted for 14 hours without creasing and only showed slight fading.
FURTHER READING: Formula Overview for details on general performance and characteristics (like scent).
Top Dupes
- Pat McGrath Astral Solstice (PiP, $25.00) is more shimmery, more pigmented, cooler (90% similar).
- ColourPop Zestful (PiP, ) is more shimmery, lighter, warmer (90% similar).
- Tarte Crystal Spark (LE, ) is more shimmery, lighter, brighter (90% similar).
- ColourPop Happy Go Lucky (PiP, $4.50) is more shimmery, darker, warmer (90% similar).
- Charlotte Tilbury Champagne (was Norma Jean) (P, $34.00) is more shimmery, darker, warmer (90% similar).
- Urban Decay Sin (DC, $19.00) is more shimmery, lighter, more pigmented (90% similar).
- LORAC Black #2 (LE, $19.00) is more shimmery, darker, cooler (90% similar).
- PIXI Beauty Metal Mauve (PiP, $20.00) is more shimmery, more pigmented, cooler (90% similar).
- Natasha Denona Monroe (220M) (PiP, $29.00) is more shimmery, brighter (90% similar).
- NARS Superclass (LE, $19.00) is more shimmery, darker, cooler (90% similar).
Formula Overview
$30.00/0.13 oz. - $230.77 Per Ounce
The formula is supposed to have "vibrant, intense color" with a "buildable, no-feel finish" that lasts for "16 hours of smudge and crease-proof wear." It's a reformulation of the original Eye Tints, which had a similar liquid format but came with a higher price tag ($38, but they included more product, which isn't always a good thing!), but it's substantially different in feel, application, and pigmentation.
Where the formula goes right is that once the product dried down, it stayed put well. They lasted well for 12 to 14 hours without creasing and only started to look a bit faded from there. The line has quite a few shades, but of the ones I tried, they tended to be sheerer and worked better as a wash of color. They definitely did not live up to the "vibrant, intense color" claim.
The consistency was watery, thin, and didn't apply as well with fingertips or a separate brush as a result. Fingertips and brushes tended to push the product around, and it was best applied in small, circular motions with the included applicator. The accumulated product within the applicator seemed to help the product stay in place better, which yielded more even and higher coverage (though still not "vibrant" or "intense"). It dried down quickly but felt flexible and comfortable to wear, and I could just barely blend out the edges once set if had to.
The brand calls out four finishes but provides no real descriptions of them. The best I could tell was that Smoke was matte, Silk was more pearlescent, Acqua was sheerer and more sparkly, and Chrome was likely more metallic.
They're a miss based on how they're marketed, but if you're someone who loves a sheer wash of one-and-done color, then the appropriate your-skin-but-better kind of shade might make it a formula worth trying, since it was long-wearing and sat well on my lids.
Browse all of our Giorgio Armani Eye Tint Liquid Eyeshadow swatches.
Ingredients
AQUA / WATER ●PROPYLENE GLYCOL● TALC● SYNTHETIC FLUORPHLOGOPITE● LAUROYL LYSINE● OCTYLDODECYL STEAROYL STEARATE● DIMETHICONE● BORON NITRIDE● CALCIUM SODIUM BOROSILICATE● ZEA MAYS STARCH / CORN STARCH● DIPENTAERYTHRITYL TETRAHYDROXYSTEARATE/TETRAISOSTEARATE● DIMETHICONE/VINYL DIMETHICONE CROSSPOLYMER● SORBITAN ISOSTEARATE● PHENOXYETHANOL● STEARETH-20● ARGILLA / MAGNESIUM ALUMINUM SILICATE● MAGNESIUM SILICATE● PEG-75 STEARATE● SILICA● CALCIUM ALUMINUM BOROSILICATE● SILICA [NANO] / SILICA● XANTHAN GUM● TIN OXIDE● ISOBUTANE● ISOCETETH-10● CAPRYLYL GLYCOL● ACRYLONITRILE/METHYL METHACRYLATE/VINYLIDENE CHLORIDECOPOLYMER● CETYL ALCOHOL● CETETH-20● ALUMINA● GLYCERIN● GLYCERYL STEARATE. MAY CONTAIN: CI 77891 / TITANIUM DIOXIDE● CI 77491● CI 77492● CI 77499 / IRON OXIDES● CI 77120 / BARIUM SULFATE● CI 77007 / ULTRAMARINES● CI 77288 / CHROMIUM OXIDE GREENS● CI 77742 / MANGANESE VIOLET● CI 77510 / FERRIC FERROCYANIDE● CI 77400 / BRONZE POWDER● CI 77400 / COPPER POWDER● CI 75470 / CARMINE● CI 77163 / BISMUTH OXYCHLORIDE● CI 77510 / FERRIC AMMONIUM FERROCYANIDE● CI 42090 / BLUE 1 LAKE● CI 19140 / YELLOW 5 LAKE● MICA.
Disclaimer: Ingredient lists are as available by the brand (or retailer) at the time of publishing. Please always check product packaging, if it exists, for the ingredient list applicable to the product you're purchasing, or the brand or retailer's website for the most up-to-date ingredient list.
Cold Copper (9)
PPermanent. $30.00.
Senso (10)
Giorgio Armani Senso (10) Eye Tint Liquid Eyeshadow ($30.00 for 0.13 oz.) is a muted, medium-dark brown with subtle, warm reddish undertones and soft pearl over a satin finish. It had medium coverage in a single layer, which was marginally improved by using small, circular motions with the applicator as the product dried down (about semi-opaque coverage). It sheered out more when I used fingertips or a separate brush, though.
The consistency was lightweight, thin, and watery, so it felt cool as it was applied, but it was fairly quick to dry and set into place, which made it a long-wearing formula but still felt flexible (so no flaking during the wear). It stayed on well for 14 hours with faint signs of fading but no creasing.
FURTHER READING: Formula Overview for details on general performance and characteristics (like scent).
Top Dupes
- Dior Shimmer Purple (PiP, ) is darker, more pigmented, cooler (90% similar).
- ColourPop Slay Bells (LE, $6.00) is darker, more pigmented, cooler (90% similar).
- NARS Vengeance (DC, $25.00) is darker, more pigmented (90% similar).
- LORAC Misty Mauve (LE, $19.00) is darker, more pigmented (90% similar).
- Moira Satin Plum (P, $7.50) is less shimmery, more pigmented, cooler (90% similar).
- Anastasia Antique Bronze (PiP, $12.00) is darker, more pigmented (90% similar).
- Marc Jacobs Beauty About Last Night No. 14 (LE, ) is more shimmery, darker, more pigmented (90% similar).
- NARS Galapagos (DC, $25.00) is darker, more pigmented (90% similar).
- Anastasia NYC (LE, $12.00) is darker, more pigmented, warmer (85% similar).
- MAC Sable (P, $17.00) is more shimmery, darker, more pigmented (85% similar).
Formula Overview
$30.00/0.13 oz. - $230.77 Per Ounce
The formula is supposed to have "vibrant, intense color" with a "buildable, no-feel finish" that lasts for "16 hours of smudge and crease-proof wear." It's a reformulation of the original Eye Tints, which had a similar liquid format but came with a higher price tag ($38, but they included more product, which isn't always a good thing!), but it's substantially different in feel, application, and pigmentation.
Where the formula goes right is that once the product dried down, it stayed put well. They lasted well for 12 to 14 hours without creasing and only started to look a bit faded from there. The line has quite a few shades, but of the ones I tried, they tended to be sheerer and worked better as a wash of color. They definitely did not live up to the "vibrant, intense color" claim.
The consistency was watery, thin, and didn't apply as well with fingertips or a separate brush as a result. Fingertips and brushes tended to push the product around, and it was best applied in small, circular motions with the included applicator. The accumulated product within the applicator seemed to help the product stay in place better, which yielded more even and higher coverage (though still not "vibrant" or "intense"). It dried down quickly but felt flexible and comfortable to wear, and I could just barely blend out the edges once set if had to.
The brand calls out four finishes but provides no real descriptions of them. The best I could tell was that Smoke was matte, Silk was more pearlescent, Acqua was sheerer and more sparkly, and Chrome was likely more metallic.
They're a miss based on how they're marketed, but if you're someone who loves a sheer wash of one-and-done color, then the appropriate your-skin-but-better kind of shade might make it a formula worth trying, since it was long-wearing and sat well on my lids.
Browse all of our Giorgio Armani Eye Tint Liquid Eyeshadow swatches.
Ingredients
AQUA / WATER ●PROPYLENE GLYCOL● TALC● SYNTHETIC FLUORPHLOGOPITE● LAUROYL LYSINE● OCTYLDODECYL STEAROYL STEARATE● DIMETHICONE● BORON NITRIDE● CALCIUM SODIUM BOROSILICATE● ZEA MAYS STARCH / CORN STARCH● DIPENTAERYTHRITYL TETRAHYDROXYSTEARATE/TETRAISOSTEARATE● DIMETHICONE/VINYL DIMETHICONE CROSSPOLYMER● SORBITAN ISOSTEARATE● PHENOXYETHANOL● STEARETH-20● ARGILLA / MAGNESIUM ALUMINUM SILICATE● MAGNESIUM SILICATE● PEG-75 STEARATE● SILICA● CALCIUM ALUMINUM BOROSILICATE● SILICA [NANO] / SILICA● XANTHAN GUM● TIN OXIDE● ISOBUTANE● ISOCETETH-10● CAPRYLYL GLYCOL● ACRYLONITRILE/METHYL METHACRYLATE/VINYLIDENE CHLORIDECOPOLYMER● CETYL ALCOHOL● CETETH-20● ALUMINA● GLYCERIN● GLYCERYL STEARATE. MAY CONTAIN: CI 77891 / TITANIUM DIOXIDE● CI 77491● CI 77492● CI 77499 / IRON OXIDES● CI 77120 / BARIUM SULFATE● CI 77007 / ULTRAMARINES● CI 77288 / CHROMIUM OXIDE GREENS● CI 77742 / MANGANESE VIOLET● CI 77510 / FERRIC FERROCYANIDE● CI 77400 / BRONZE POWDER● CI 77400 / COPPER POWDER● CI 75470 / CARMINE● CI 77163 / BISMUTH OXYCHLORIDE● CI 77510 / FERRIC AMMONIUM FERROCYANIDE● CI 42090 / BLUE 1 LAKE● CI 19140 / YELLOW 5 LAKE● MICA.
Disclaimer: Ingredient lists are as available by the brand (or retailer) at the time of publishing. Please always check product packaging, if it exists, for the ingredient list applicable to the product you're purchasing, or the brand or retailer's website for the most up-to-date ingredient list.
Senso (10)
PPermanent. $30.00.
Rose Ashes (11)
Giorgio Armani Rose Ashes (11) Eye Tint Liquid Eyeshadow ($30.00 for 0.13 oz.) is a medium, golden peach with a hint of pink and gold pearl throughout. It had semi-sheer pigmentation, which didn’t build up much beyond that, but with the included applicator and using small, circular motions, I was able to achieve the best and most even coverage as opposed to using a separate brush or fingertip.
The liquid eyeshadow had a watery, lightweight consistency that felt cooling when it first came into contact with my skin. The color spread out evenly and the shimmer dispersed well, though it had the best lay down with the included applicator (which I find is not usually the case!). There were slight signs of fading after 14 hours of wear.
FURTHER READING: Formula Overview for details on general performance and characteristics (like scent).
Top Dupes
- Gucci Beauty Starlight (DC, $37.00) is more shimmery, darker, more pigmented (90% similar).
- LORAC Cliffside (LE, $19.00) is less shimmery, lighter, cooler (90% similar).
- Giorgio Armani Rose Ashes (11) (DC, $39.00) is more shimmery, darker, more pigmented (90% similar).
- LORAC Pearl Slate (LE, $19.00) is more shimmery, more pigmented, cooler (90% similar).
- Bobbi Brown Sandy (LE, $21.00) is darker, more pigmented (90% similar).
- Too Faced Tickle Me (LE, $16.00) is more shimmery, darker, more pigmented (85% similar).
- Persona Seductive (PiP, ) is more shimmery, more pigmented, cooler (85% similar).
- Chanel Codes Subtils #2 (LE, ) is darker, more pigmented, cooler (85% similar).
- Stila Metallic Taupe (LE, $18.00) is more shimmery, darker, more pigmented (85% similar).
- MAC US Dance Remix (LE, $17.00) is more shimmery, more pigmented (85% similar).
Formula Overview
$30.00/0.13 oz. - $230.77 Per Ounce
The formula is supposed to have "vibrant, intense color" with a "buildable, no-feel finish" that lasts for "16 hours of smudge and crease-proof wear." It's a reformulation of the original Eye Tints, which had a similar liquid format but came with a higher price tag ($38, but they included more product, which isn't always a good thing!), but it's substantially different in feel, application, and pigmentation.
Where the formula goes right is that once the product dried down, it stayed put well. They lasted well for 12 to 14 hours without creasing and only started to look a bit faded from there. The line has quite a few shades, but of the ones I tried, they tended to be sheerer and worked better as a wash of color. They definitely did not live up to the "vibrant, intense color" claim.
The consistency was watery, thin, and didn't apply as well with fingertips or a separate brush as a result. Fingertips and brushes tended to push the product around, and it was best applied in small, circular motions with the included applicator. The accumulated product within the applicator seemed to help the product stay in place better, which yielded more even and higher coverage (though still not "vibrant" or "intense"). It dried down quickly but felt flexible and comfortable to wear, and I could just barely blend out the edges once set if had to.
The brand calls out four finishes but provides no real descriptions of them. The best I could tell was that Smoke was matte, Silk was more pearlescent, Acqua was sheerer and more sparkly, and Chrome was likely more metallic.
They're a miss based on how they're marketed, but if you're someone who loves a sheer wash of one-and-done color, then the appropriate your-skin-but-better kind of shade might make it a formula worth trying, since it was long-wearing and sat well on my lids.
Browse all of our Giorgio Armani Eye Tint Liquid Eyeshadow swatches.
Ingredients
AQUA / WATER ●PROPYLENE GLYCOL● TALC● SYNTHETIC FLUORPHLOGOPITE● LAUROYL LYSINE● OCTYLDODECYL STEAROYL STEARATE● DIMETHICONE● BORON NITRIDE● CALCIUM SODIUM BOROSILICATE● ZEA MAYS STARCH / CORN STARCH● DIPENTAERYTHRITYL TETRAHYDROXYSTEARATE/TETRAISOSTEARATE● DIMETHICONE/VINYL DIMETHICONE CROSSPOLYMER● SORBITAN ISOSTEARATE● PHENOXYETHANOL● STEARETH-20● ARGILLA / MAGNESIUM ALUMINUM SILICATE● MAGNESIUM SILICATE● PEG-75 STEARATE● SILICA● CALCIUM ALUMINUM BOROSILICATE● SILICA [NANO] / SILICA● XANTHAN GUM● TIN OXIDE● ISOBUTANE● ISOCETETH-10● CAPRYLYL GLYCOL● ACRYLONITRILE/METHYL METHACRYLATE/VINYLIDENE CHLORIDECOPOLYMER● CETYL ALCOHOL● CETETH-20● ALUMINA● GLYCERIN● GLYCERYL STEARATE. MAY CONTAIN: CI 77891 / TITANIUM DIOXIDE● CI 77491● CI 77492● CI 77499 / IRON OXIDES● CI 77120 / BARIUM SULFATE● CI 77007 / ULTRAMARINES● CI 77288 / CHROMIUM OXIDE GREENS● CI 77742 / MANGANESE VIOLET● CI 77510 / FERRIC FERROCYANIDE● CI 77400 / BRONZE POWDER● CI 77400 / COPPER POWDER● CI 75470 / CARMINE● CI 77163 / BISMUTH OXYCHLORIDE● CI 77510 / FERRIC AMMONIUM FERROCYANIDE● CI 42090 / BLUE 1 LAKE● CI 19140 / YELLOW 5 LAKE● MICA.
Disclaimer: Ingredient lists are as available by the brand (or retailer) at the time of publishing. Please always check product packaging, if it exists, for the ingredient list applicable to the product you're purchasing, or the brand or retailer's website for the most up-to-date ingredient list.
Just why? I personally do not wear much by means of liquid eyeshadows anymore. My aging eyelids make a mess of them. I used to wear these GA shadows in a tube years back when the formula was actually good.
From the looks of it GA really wrecked what had been a winning formula. They sound sad, pathetic and wimpy.
Well, aren’t these just a fizzle???
OMG – these are just pale shadows of their former selves.
Are you joking? I think the reason you don’t like these is because you like heavily pigmented shadows. I have several of the old and new ones, and they are my go-to shadows (and they never thicken or go bad). They apply easily–so quick to get on and get out the door–look great on (I’m 60, and even with shimmer, they make my eyes look great), wear all day (even in 110+ heat) without creasing, and don’t irritate my eyes. This is really an unfair rating (with skewed swatches to match) based on personal taste, not product performance. I don’t find that to be an unusual occurrence on this site, but I’ve got to call you out on this.
In the “Formula Overview,” which is where I go over a formula’s claims and its performance at a high level, I wrote:
The formula is supposed to have “vibrant, intense color” with a “buildable, no-feel finish” that lasts for “16 hours of smudge and crease-proof wear.” This is information from the brand. “Vibrant, intense color” is their description, not mine, so that is what I was looking for. As always, products are rated based on the claims the brand makes.
This is from the Giorgio Armani public relations department’s press release sent to me (though I purchased all my shades). The words “sheer” nor “buildable” did not appear one time in the entire press release! “The Eye Tints feature a unique formula that’s extremely fine and lightweight, this allows the product to deliver an intense color payoff while also maintaining the “no-makeup” feel. Smudge-proof and comfortable for all day wear.
The secret of EYE TINT lies in its revolutionary technology. The original water/pigment suspension evenly disperses the extremely fine pearl particles, which deliver a pure and intense colour, while blending on smoothly for a “no make-up” feel.”
Here are word-for-word, copied-and-pasted descriptions from Giorgio Armani and retailers selling this product – emphasis added by me.
Giorgio Armani: “Benefits: Long-Wearing, Blendable, Mistake-Proof, Vibrant Color.” “Eye Tint’s innovative technology delivers vibrant intense color for a buildable, no-feel finish. ”
Nordstrom: “Infused with pure color pigments to deliver intense, vibrant color with a second-skin feel, this longwearing, weightless liquid eyeshadow offers up to 16 hours of smudge-resistant wear. It’s designed with an innovative applicator that allows for precision and endless eyeshadow, eyeliner and smoky eye looks.”
Sephora: “A crease-proof liquid eyeshadow that comes in a range of finishes and delivers up to 16 hours of high-impact color with a no-makeup feel.”
Saks: “A longwear liquid eye shadow that delivers crease-proof, high-pigment eye color in a comfortable creamy formula. High Pigment. 16-Hour Wear. Crease-Proof.Paraben, sulfate and fragrance free.”
If you read “Formula Overview,” I wrote: “They’re a miss based on how they’re marketed, but if you’re someone who loves a sheer wash of one-and-done color, then the appropriate your-skin-but-better kind of shade might make it a formula worth trying, since it was long-wearing and sat well on my lids.”
Well, if you’d read the classification of types on the Armani site, you might have noticed that some are PLAINLY CLASSIFIED as “SHEER”–which are precisely the ones you reviewed. Your review is skewed because you were not aware of the finish you were reviewing. You need to retract the review (or correct it to reflect what finish the brand says it will be, if you want to save face, which I’m sure you will) and apologize to your readers (and you may apologize to me by email). Compare your own swatches. You’ll see the difference.
Here are the sheers–precisely the ones you reviewed, except for Rose Ashes:
https://www.giorgioarmanibeauty-usa.com/makeup/best-eye-makeup/eyeshadow/eye-tint-liquid-eyeshadow/A201.html#start=1&cgid=F1_MAKE_UP_EYE_EYESHADOW
Incidentally, you need not have included the repeat quotes. Of course, the retail sites use the manufacturer’s copy.
There are only two shades listed under sheer… Copper Reflection and Rose Reflection… neither of which are reviewed in this post. I’m not sure what website you’re looking at because there are only two shades shown under “Sheer.” Screenshot:
I think you must be clicking the drop-down menu, which shows all of the shades, rather than just the two actually listed as sheer. If you hover over them, you’ll see that the first is Rose Reflection and the second is Copper Reflection. Additionally, you can see right under the name of the product, the first descriptor of the formula is “VIBRANT COLOR” (caps by the brand). All of the brand’s promotional swatches are actually opaque as well… doesn’t make sense that all of the shades would be sheer except one and then show every single swatch as opaque…
Although, I’m confused about your point about comparing my swatches to what? Is your argument that they are sheer or that they are pigmented? All of Giorgio Armani’s swatches show everything at full opacity, including Rose Reflection (33) and Copper Reflection (34).
The finishes are actually Silk, Smoke, Acqua, and Chrome, but they don’t correspond perfectly with the shimmer, metallic, matte, and sheer tabs that they have the shades arranged under.
Thank you for always keeping it real and holding brands to their own standards!!
Of course!! From my experience with this range, it would have made SO much more sense to market these as Eye Veils and do it as a line of “nudes” for every skin tone – like your perfect wash of one-and-done eyeshadow. I’ll still say that it’d be nicer if brands included more descriptions per shade, e.g. “sheer taupe with pearl” or “intense, metallic bronze.”
Wow. I guess my bank account will be happy but what a disappointment to see one of my favourite eyeshadow formulas go so wrong. I’m glad that I bought a lot of them before and can still enjoy those.
They’re so different! I definitely think the creamy-velvety quality of the originals made it standout from other liquid cream eyeshadows, but these really miss the mark on that “vibrant” and “intense” color GA markets these as having!
These look so bad. The colors are quite pretty, and I could see them being fantastic for one and done looks. The quality though…ouch. For $30, yet.
This is so sad, RIP Cold Copper. I guess I need to savor what’s left of my old formula.