SephoraIt's Electric (57) is a warm purple with a sparkle finish that is permanent and retails for $8.00. In comparison, MaybellineBlackest Berry is a warm purple with a natural finish that is discontinued and retails for $7.49.
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Blackest Berry is Less shimmery (1)
Blackest Berry is Darker (1)
How similar is Blackest Berry to It's Electric (57)?
