KVD Beauty XO vs. Make Up For Ever M401 Comparison

Editor's Comparison

KVD Beauty XO is a cool berry with a matte finish that is limited edition and retails for $20.00. In comparison, Make Up For Ever M401 is a cool red with a matte finish that is discontinued and retails for $22.00.

Make Up For Ever M401 is 90% similar — it is brighter.

Community Comparison

Your Vote — 80%

• M401 is Less shimmery (1)
• M401 is Lighter (1)
• M401 is More muted (1)
• M401 is Less pigmented (1)
• M401 is Cooler (1)
• M401 is Lower quality (1)
• M401 is Less glossy (1)