Bite Beauty #001 (Reformulation) Creme Deluxe Lipstick Quick Review, Photos, Swatches

Bite Beauty #001 Creme Deluxe Lipstick
Bite Beauty #001 Creme Deluxe Lipstick

After the poor reviews came in for Bite Beauty’s #001 (Original), they did something that few companies have done: they acknowledged the feedback, reformulated, and resent the reformulated shade to customers who purchased the original. It’s a very cool move, and it really builds a better relationship–or rather, helps salvage the relationship built–with the customer, but despite the advantages of such a move, it’s very rare to see a brand even do as much as acknowledge when a product doesn’t work well.

The reformulated #001 ($36.00 for 0.15 oz.) flickers in and out of stock. I wanted to write-up a quick update on the reformulated version: the texture is the most noticeably different aspect of the product. It is much, much less emollient and slippery, which makes it last longer and wear better, and has more weight to it, even though it is not heavy in the least. It’s not perfect; the color payoff is the same and still pulls into lip lines over time for me, but it wears for seven hours, is hydrating, doesn’t feather/bleed for me, and applied with fairly even coverage. February and March’s shades were still significantly better than this reformulated version, though, and I look forward to seeing what they bring out in April.

#001 (Reformulation)

LELimited Edition. $36.00.
B
B
7.5
Product
8.5
Pigmentation
8.5
Texture
8.5
Longevity
4.5
Application
83%
Total

Bite Beauty #001 Creme Deluxe Lipstick
Bite Beauty #001 Creme Deluxe Lipstick

Bite Beauty #001 Creme Deluxe Lipstick
Bite Beauty #001 Creme Deluxe Lipstick

Bite Beauty #001 Creme Deluxe Lipstick
Bite Beauty #001 Creme Deluxe Lipstick

Bite Beauty #001 Creme Deluxe Lipstick
Bite Beauty #001 Creme Deluxe Lipstick

Bite Beauty #001 Creme Deluxe Lipstick
Bite Beauty #001 Creme Deluxe Lipstick

Bite Beauty #001 Creme Deluxe Lipstick
Bite Beauty #001 Creme Deluxe Lipstick

Makeup Look
On face:
  • Guerlain Parure Gold Foundation
  • Urban Decay Naked Loose Setting Powder
  • Guerlain Clair & Natural Brunette Terracotta Joli Teint Bronzers
On eyes:
  • MAC Bao Bao's Jewels Eyeshadow Palette
  • Burberry Trench Eyeshadow (brow bone)
  • Sephora Surfer Babe Eyeliner

28 Comments

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Fran Avatar

I’m really happy that Bite did this, and that the reformulation is at least a solidly decent product even if not perfect. I’ve yet to snag one of these, I never seem to check the Sephora site when one I want is actually in stock (I think I really would have liked 002, Japanese Eggplant). Bite’s regular formula is one of the most comfortable I’ve worn.

Katherine T. Avatar

It’s a really gorgeous color, my kind of color. But for $ 36, I was expecting the score to be an A, but B is still good. I really admire BITE for doing the right thing and will be buying more products from them.

Maiko Avatar

I have always loved the colour payoff of all bite beauty lipsticks and it is so good to hear that they have reformulated this, it shows that they care about their product and the consumer.
xx

Evelyn Avatar

Well, I can’t say if it’s an improvement because although I got the notice that I was to receive the reformulation, nothing ever arrived. oh well! I hope April will be pretty, I haven’t been interested in the last 2.

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