What brand available in your region would you love to see available everywhere else?

There are so many, and while many US-based brands ship internationally, often between shipping and duties, it may be cost prohibitive! I wish brands like ColourPop and Sydney Grace had additional distributors for other regions.

— Christine

11 Comments

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Jean Avatar

YES! Definitely Colourpop and Sidney Grace would be the top brands to have available in Europe.
Smith brushes are available just as a small selection on Selfridges. Others brands that are not available in Europe are: KKW and Kylie cosmetics, EM Cosmetics, Glossier (that doesn’t even have the availability to ship overseas), and all the little indie brands such as Give me Glow Cosmetics, Thrive cosmetics, Alamar and the list goes on and on and on….

Francesca Avatar

Regarding makeup, there isn’t any specifical brand that comes into my mind. The biggest and most faumous brands of my country (kiko, nabla, Giorgio Armani, Gucci, Dolce & Gabbana etc..) already sell worldwide, while the minor brands are not innovative and competitive enough to be of interest into the international market. However, I am not very into into my national brands of makeup; I prefer the ‘foreign brands’ (mostly the american ones), even If, truth to be said, many of these ‘foreign’ brands use our laboratoriew to produce their own products (at least for mostly the powder formulas and mascaras). Thus many if the products I buy are indeed made here. The situation is instead very different if we talk about skincare. There is plenty of local productors that represent excellence and that desereve to be
known worldwide. From my experience, our skincare laboratories are superior to many of the other international ones. Thus, on the contrary of what I do with makeup, I buy mostly skincare products from our local brands.

Anja Avatar

I‘ll answer the other way around as I am outside the US: Sydney Grace, Tatcha and Persona Cosmetics. Also Ofra (you can get it but limited selection). Colourpop is ok to order from Europe, only issue is that because the brand is so cheap it’s hard to hit the free shipping limit. Brands like Pat McGrath are available at Sephora here but it takes forever for new releases to be added (like the holiday quads or the celestial divinity palette) if you order on local Sephora.
The most annoying thing is when international shipping is available on brand websites but the brand does not handle customs and tax, it can become completely unpredictable with shipping/tax/customs adding 50% and more – but you never know till you receive the shipment. Much prefer retailers like Beautylish handling this and being transparent so you know what you pay. Honestly I don’t understand why brands don’t work with retailers like Beautylish for international shipments. They are clearly out of their depth to handle this (understandably in many instances) but then forego lots of revenue opportunity by making it so hard to purchase….
Also, because some ingredients are regulated differently it’s hard to get some of the high concentration acids here (eg DE Sukari babyfacial).
That, and literally crying over the US Black Friday discounts. Sephora here offered 15%off (just for one day). Haha

Francesca Avatar

Hope I’d have read your comment yesterday, before making my first ever internstional order at par mc grath website. I saw in the site that they shipped internationally and without addotional costs (i.e costs included into the orice at the checkout)… But, reading many comments around the net, now I fear a very awful surprise when I’m going to receive the shipment â˜šī¸, assuming that I will ever receive it. I wish for more trasparency too

Genevieve Avatar

Australia doesn’t have many cosmetic brands that I think would work in the international market because they are not geared to offering a diverse range of products – Becca Cosmetics is already out there.
Nude by Nature is pretty good, but has such a limited range of foundations, which is woeful considering our diverse culture.
Inika is a certified vegan brand that has a range of cosmetics and skincare products, but they are quite expensive. Ditto for Eye of Horus.
There are lots of skincare brands that could be international products – like Aesop, Bondi Sands, Kora Organics, Swisse – fabulous, inexpensive skincare range, Natio and Moogoo.

TravelingBlush Avatar

They are limited BECAUSE they are not geared to the intl market. If they were, then they would adjust. Catering to only 25m consumers, a small fraction of which uses cosmetics (Australia has low per capita spending for cosmetics amongst the developed world) make Australian producers no competitive on the global market – never mind the global market, they don’t even understand the Asia-Pacific market at their doorstep (and the fastest growing market in the world). A lost opportunity for what could be a strong industry in Australia (Becca is an example, as you said).

TravelingBlush Avatar

I live in Asia and have been easily buying colourpop- free intl shipping for 60$ min purchase. Can’t beat that. I actually do not want local distributors – this will add another layer to costs and products will be more expensive. In this day of videos and reviews galore, if you need to go ‘see’ a product directly then you don’t know how to use online resources.

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