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MAC False Lashes Extreme Black Mascara


MAC False Lashes Extreme Black Mascara

Intensely inky, this lightweight, innovative mousse-like formula saturates lashes in a carbon-black pigment that promises the deepest, darkest, richest look imaginable with full long-lasting coverage. Each stroke of the unique double-lush brush creates vixen volume and lift by filling in sparse lashes, magnifying and multiplying magnificently. Long-wearing polymers quickly coat from

False Lashes Mascara ($19.00 U.S. / $22.50 CDN) (Permanent)

  • Extreme Black Black

availability: October 6th, 2011 (North America), January 2012 (International)

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70 Comments

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Melissa Avatar

I’m interested to see how it performs, but . . . that looks like it’s a very, very standard brush? I don’t know why they’re claiming that the brush is unique when it’s obviously not.

gabi Avatar

I wish these mascaras could actually make our lids look somewhere near the perfection of the model’s lids from the ads…
Do you happen to know the collection/color of the model’s lipstick in the add? It’s so amazing :~

Nicole R. Avatar

I’m not too crazy about MAC mascara’s, I prefer Mally Beauty’s Volumizing Mascara but may give this one a go. I’m curious about her lip color though, it looks like something I would wear!

Melody Avatar

It annoys me, too! Even though I like the False Lashes formula, I’d still prefer to see the advertised product performing in the ad. I guess you could argue that this ad is meant to be somewhat artistic but still…

Babs Avatar

I’m with you Annette. There should be some truth in advertising when it comes to cosmetic ads. IMO, mascara ads are among the biggest offenders in setting up false expectations.

Brianne Avatar

no you definitely are not! I hate when a company makes me feel like they think we are idiots who cannot tell that the models are wearing falsies. Just show us how the mascara actually looks, sell us on the actual performance!!

lilly Avatar

Why would I buy this? Is it mascara to wear on TOP OF false lashes? STOP USING FALE LASHES IN ADS! It makes me distrust a company completely. I will NOT be buying MAC for a while now…

Karina Avatar

I agree as well as others… Using fake lashes while attempting to advertise how good a mascara product is, is just plain annoying & deters potential buyers from even thinking about trying the product. You would think that companies would know & understand that but, it seems they may just pray on the naive.

Jennifer Avatar

I quite like the original of this mascara. I have naturally long lashes, so pretty much anything works for me, although I love volumizing formulas most.

Commentary on Mascara ads in general: I know lashes are hard to photograph and look really well… And in the case of this add the false lashes really drive home what the product is suppose to do , but do to your lashes realistically… However for once I would like a mascara add where they have no false lashes or photoshopped lashes dramatized 34444555x over … It doesn’t represent the product and it gives false hope. I’d settle for real lashes even naturally long ones displaying what the mascara does realistically… IS THIS TOO MUCH TO ASK? lol
🙂

Dana Avatar

Another blatant use of false lashes in a mascara ad… so what else is new. They shouldn’t have went so close up here, what’s funny is that you can see the shorter lashes.

Erin Avatar

Does anyone know of a mascara brand that DOESN’T use fake lashes in their ads? I want to give them my business. A google search turned up pages and pages of complaints but no alternatives.

Ashley Avatar

I hope it does what it claims, I will definitely give it a whirl! I used to really like MAC Opulash, it was their first mascara that I actually liked, but since I’m ALWAYS on the hunt for an impressive mascara I’ve found a couple that I like better, HOWEVER, the others I’ve found are about twice the cost of Opulash! 🙁 I do love the cap style on this one though!

Joanna Avatar

MAC False Lashes is my HG mascara. Not because I get dramatic lashes – it’s the opposite. It gives me natural looking lashes, and I love the wand. I’m interested in trying this new formula.

divinem (Melissa) Avatar

While I love the concept of flawlessness, it really bothers me to see someone’s features so digitally enhanced that they look plastic. This is a no-buy on that principle alone for me.

Sarah Avatar

Nothing more I hate than when mascara ads/promo images feature a model who is wearing false lashes. I guess if I want my lashes to look like the model’s, I’ll buy some falsies instead of the mascara being advertised. Ugh!

Sarah Avatar

I’m in agreement with a lot of the ladies here – im much more interested in the lip color the model has on. do we have any idea what collection its part of/what the color is/how it performs?!? i think it looks beautiful and would love to get my hands on it if it could make my lips look like THAT!

Sarah Avatar

I will definitely be picking this one up! MAC False Lash Mascara is my favorite! I’m kind of a mascara-a-holic and have tried many different brands, this is by far my favorite! It never clumps and seperates and lengthens lashes so well! Definitely a must-have for this girl! 🙂

Nina Avatar

Sorry, not related to this post…
i was on the MAC (canada) website and noticed that they have NY fashion week looks up, for Jeremy Scott kissable lip color was used, and it says the item isnt yet available, but to sign up for the waitlist…

Do you have any information on when the Kissable Lipcolour will be back? and info on shades etc?

Loved it from the Peacocky collection, just wished I bought more!!

Thanks!

Shauna Avatar

I have the original false lashes that came out some months ago. I found that I did like the brush style, and it made my lashes have a very “natural look” sooo here’s hoping that this one will be much more intense!

Christina Avatar

THE worst mascara I have ever used, the girl in the shop told me to layer it up to get the full affect. I do and when it looks like that it’s average. I’ve brought better mascara’s from drug store’s for £5 or less. It flakes, doesn’t build up well, and the brush doesn’t give good coverage. I definitely would not recommend. In fact I’d take it back if I could.

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