7 Years Lucky! Happy Anniversary, Temptalia!

Happy 7th Anniversary!

Time flies when you’re having fun — what a year it has been! We built the foundation of one of my dream projects, MyTemptalia, earlier this year, and we have so many cool things we’re still working on (cough, Foundation Matrix, cough) and hope to show you soon.   There are so many reminders of what life is about this time of year, and I’m so thankful and truly, truly blessed to be here today.  It is an incredible honor to be able to do something I love for a living, and it’s even more incredible that it’s become something that really has a fantastic team behind it.  From my mom and dad who have been a mentors from day one, to my now-husband who has worked tirelessly behind the scenes since the inception of the blog, and to my brother-in-law who recently joined the team this past January, who is a real code monkey.  Even my sister has helped behind-the-scenes with data gathering (much of the MyTemptalia product database was compiled by her!).  Quite honestly, every single member of my family–including extended–has given me tremendous support.

But really?  The most important person to thank is you!  Without readers, Temptalia wouldn’t be where it is today.  It is thanks to your support and your comments and your participation that we can call ourselves an amazing, thriving community of beauty enthusiasts.  Thank you for giving my life purpose, and thank you for giving me the opportunity to do this for you everyday!

To date, Temptalia has…

  • … received 949,707 comments
  • … published 15,775 posts
  • … written 5,091 review posts (some cover more than one product or shade)
  • … asked 2,187 questions through Temptalia Asks You.
  • … received 99 million visits, 289 million pageviews
  • … held over 486 contests.
  • … given 314 A+ ratings and 46 F ratings


Comments that do not adhere to our comment policy may be removed. Discussion and debate are highly encouraged but we expect community members to participate respectfully. Please keep discussion on-topic, and if you have general feedback, a product review request, an off-topic question, or need technical support, please contact us!

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We appreciate enthusiasm for new releases but ask readers to please hold questions regarding if/when a review will be posted as we can't commit to or guarantee product reviews. We don't want to set expectations and then disappoint readers as even products that are swatched don't always end up being reviewed due to time constraints and changes in priorities! Thank you for understanding!

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ki. Avatar

Happy 7 year anniversary! Your blog is a helpful resource to women everywhere and I really admire the time and effort you and your team put in. Keep up the good work 😀

rashmi Avatar

My life is incomplete with temptalia n you christine … m waiting for a day when your blog name would be added in world dictionary n in wiki … it is myyyyy dream dear …

I have said many a things in past and still stand by them
with each review u post my love n respect reaches in level …

a very happy anniversary dear … stay blessed …
love to u n temptalia family

rashmi Avatar

Incomplete without u I mean 🙂
do u know that meeting u was the onlyyyyyyy happy memory I have ….
our life was little tough there with so many ups n down but our child was born …. I discovered temptalia …. met u …. I am content …
it may sound funny but I lost my book where I took your autograph n made my friends life hell who had my last stuff …

it was bobbi brown book but I was least bothered …. lost ur autograph was the only concern

I really want one when u come up with collection in your name …..
One more dream 🙂

Aditi Avatar

Congratulations!! I’m a regular reader of this blog, and appreciate all your effort.. this is the 949,708th comment for you, but for me 1st here in Temptalia 🙂 keep up the good work!!

Amarins Avatar

Funny fact: until today, I never realised, I am probably one of the first persons to read your articles every day. I live in the Netherlands, so as I enjoy my afternoon cup of coffee and do my daily blog rounds, it must be early in the morning for you.
Cheers to a very happy 7th anniversary and I hope to be enjoying Temptalia for a long time!

Anet Avatar

Congratulations, Christine, and thank you!

The “314 A+ ratings” rate makes me wonder whether there is a possibility to access the list of them all at one place… that would be great!

Inday Avatar

HAPPY ANNIVERSARY Temptalia!! I don’t comment very often but visit several times a day,haha I love your site and especially the Temptalia community! Keep up the great work and here’s to many more years of success and growth ♡

my Avatar

Aww…thanks to YOU and the whole Temptalia team, Christine! And, congratulations on reaching 7 successful years. I wish you more years to come in all your endeavors. Have a great day! 🙂

Wenz Avatar

Aw Christine Thank you & your family & fellow Temptalia readers… I always really look forward to reading your blog every day!! Here’s to 7 x 7 more 🙂

Natasha M. Avatar

Christine, you are absolutely amazing!!!! I am visiting your blog every day, sometimes several times a day!!!!! Thank you for everything you do!!!!

christina Avatar

Congratulations and thank you! Temptalia is so helpful, informative, and fun. I look forward to it every day and am so grateful for Team Temptalia!

Shikha Avatar

Happy anniversary, wish you lots of success. This is a blog which I love reading and your reviews are so honest. Almost every day I ensure to checkout whats new and latest coming-up. I have refered your blog for N nos of purchases. Keep up the good work

Michelle Avatar

Wow!!! It’s been 7! I have only been following for two, but it’s the only beauty blog that I religiously follow! I just love how up to date and reliable your posts are, keep doing what you do beautiful…
Wishing you all the best and that your blog becomes an even bigger success Christine! :-*

Kate Avatar

Happy Anniversary, and thank YOU!! Congrats on all the success, you’re a household name among the beauty obsessed (now when I’m debating between lipsticks at my local Chanel counter, my favorite SA will ask ‘well what does Temptalia have to say about it?’)

Here’s to another 7 years!

Blog Village Beauté Avatar


o Temptalia é importante espaço para consulta, orientação e troca de informações. Você faz um excelente trabalho, Christine; você é exemplar! Parabéns à sua família e, principalmente, à você pela organização, carinho e profissionalismo com que conduz o site.

abraços do Brasil

Jen Avatar

I have been hoping for improvements to the foundation matrix for a while now, so I’m excited to see what you have brewing (I’m hoping you’ll use some machine learning techniques to suggest foundations, but that is the partly because I’m a nerd). Congrats on your success. You’re the best at what you do; I don’t think anyone even comes close.

Christine Avatar

We’ve literally been working on it since June 🙂 (Swatch Gallery was priority, since I actually use 82937479x a day and it’s a huge time-saver with the new, improved format so I can be more efficient with reviews) I hope you all love it! We hope to definitely use more “big data” type techniques and methodologies as we can. Right now, it’s about building the infrastructure, and once we have data from ourselves and from readers, we hope to do cool things like recommendations and whatnot 🙂

angie Avatar

Congrats Christine!!! I check your site EVERYDAY for reviews and suggestions. Ive been a long time reader, i’m so proud of you!!

Much Love

Stephanie Avatar

Congratulations! I always look to you as a source for quality and honest reviews. This is my go-to blog for makeup swatches, ratings and what’s new info. You are very well spoken which translates into how well written your reviews are. You also go above and beyond when comparing colors for dupes. Thanks!

Christy Avatar

Huge congrats Christine! I’m so glad you love to do Temptalia for us readers-you’re an invaluable source for cosmetics for me, my fav beauty blog! Your reviews and swatches have made it so much easier to decide to purchase (or not purchase-overly scented products anyone?) I’ve been with you from the beginning. Also love knowing when new launches are coming before it hits-you and your team are the best!

Mariella Avatar

Happy anniversary, Christine. Every now and then, I end up at a very old post here on Temptalia and it’s amazing to see just how you have grown and improved this site from its early days. I was wondering the other day – feel free not to answer if you feel it’s no one’s business – but I know you got your law degree and I was wondering if you are practising law now at a firm or if Temptalia is pretty much your “career” (with the amount of product you review, the quality and professionalism of the site, etc., it certainly seems like a full time job and then some!)

Christine Avatar

Hey Mariella!

Three months into law school, I knew that I didn’t want to be a lawyer (like ever, ever), and I never, ever intended to practice law after that point (which is why I went for a JD/MBA – I wanted to do something business-related but have the law knowledge, though I went into law school expecting to do JD/MBA no matter what). Essentially, being a lawyer has been my emergency, back-up plan since I started law school.

Temptalia has basically been a full-time job for the past four years 🙂 I have treated it as a full time job for maybe six of the seven years. I have no doubt prioritized it over school in many instances! Temptalia takes about 10-14 hours a day – 7 days a week. The only time I’m not spending most of the time working is only because I spent the entire day previously (16-18 hours) doing double-duty to make up for missed time (for errands, family events, etc.). (This is why I don’t like going on vacation – putting in a week of 16-18 hour days is stressful!)

poo@beautyandmakeupmatters Avatar

7 yearss.. that huge christine.. but ur efforts have been tireless and u always strive for the best.. and turly u r the best of all.. love ur blog and thnks to all ur supprting family members.. god bless you.. 😀 😀
Keep coming with such awesum reviewsss.. 😀

Meghan Avatar

Way to go Christine & family! Congrats & keep up the good work! I love your site & check it every day 🙂 it’s definitely something I look forward to keeping up with! Xox

Cat G Avatar

Happy Happy Anniversary Temptalia! You should be very proud of all you’ve accomplished Christine! I have only been with you a few years but it’s hard to imagine my life without Temptalia now. I have my amazing makeup collection to thank you for -and it makes me so happy! Visiting your website always puts me in a good mood, never stop reviewing! 🙂

Jo Avatar

Happy anniversary! Which means I have also been reading for many years O_O (not as many as 7, maybe 4 or 5. I think you guided my first MAC purchases!) You have this success because of your honest hard work and you deserve it so much. Here’s to many more years!!

Jenn Avatar

Congratulations Christine!!! I have been referencing this site for a while now, reading the blog all year and I have tried so many new products this year from reading your recommendations. I love this site! I used to be a MAC’aholic but it’s been fun experimenting this year!

Miss J Avatar

Happy 7th Anniversary!!!! Congrats on all your success, Christine, and I hope you have many more great years!! Thank you to all who contribute to Temptalia! Keep up the great work, Temptalia Team!!

Melissa Avatar

Happy 7 year anniversary! I have been visiting your blog for many many years. You have saved me a lot of money (and also encouraged me to spend too! =D) with your honest reviews. I really appreciate all the hard work that you (and your hubby and Mellan!) have put into your blog.

Your faithful follower from Hawaii,
Melissa P.

Becky Avatar

Happy Anniversary, Temptalia! And congratulations Christine!
This blog is invaluable to me and the beauty community at large, thank you and the whole Temptalia team for dedicating your time to making this blog so incredible!
You are a true inspiration, Christine! Here’s to a lifetime of Temptalia! x

Melissa Avatar

Happy 7th Anniversary Temptalia!!! I honestly don’t know what I would do without your blog. You have been the biggest inspiration for me and my love for beauty and I rely on your honest posts for all of my product purchases. Thank you for your hard work and dedication to us as consumers and please keep doing what your doing, it is definitely appreciated!

Maddie Avatar

CONGRATULATIONS TEMPTALIA FAMILY! Us readers are lucky to have YOU! I read Temptalia EVERY SINGLE DAY without exception, imagine all the bad purchases were it not for this wonderful trove of beauty related wisdom… THE HORROR! Thank you for continously improving the reader’s experience, for all the hard work and your complete, detailed, unbiased reviews and swatches!!! To 700 more years! Cheers.

Michelle U. Avatar

Congratulations Christine! Your website is always my go to for everything and I think has become the new standard for other beauty blogs. Keep up the amazingggg work!! 🙂

Lisa Avatar

I love your blog Christine! It’s so well done: you totally deserve your standing as the #1 bloggingdiva in the beauty community! Also I want to give recognition to your hubby for being awesome tech support.

Kathrina Avatar

Congratulations! I’ve been reading your blog for four years, ever since I have googled MAC’s Rebel lipstick. Thanks to you I ended up not only with this one but a variety of products you recommended. Loved them all. 🙂

Peggy Avatar

Thanks so much for all you do Christine! I remember when I first started collecting makeup a few years back, I would look online for reviews. I remember seeing Temptalia pop up so often that I thought it was spam or something. I just didn’t think one person could review that many things! haha. Little did I know!:)

Laura H Avatar

Congratulations! I must admit I have been checking Temptalia everyday for the past three years, I’m an addict :p
Keep up all the fantastic hard work Christine !

_An_ Avatar

Happy 7th Anniversary!!!! ^^♥♥♥♥

You’ve accomplished so much this year, Christine!
Thanks to you and everyone on your team who’ve helped with this great site.
You’ve always been so helpful and I’ve been grateful for your insightful reviews.

Thank you!! ♥♥♥♥

Teri Avatar

Hey Christine,

A very big congrats on those 7 years!
I’ve been following you for years and years, you were the first beautyblog that I found back then.
Now we are years later and I’m still loving it!

I think it’s safe to say that you are an inspiration to a lot of us newer beauty bloggers.
You are to me, I just really love your honesty and the clean pictures and swatches.
The time and effort you put in your blog is just amazing.
For me Temptalia is way more than a blog though, the innovative extra’s that you put into this is just brilliant! Keep it coming!

Here is to more of those great years in beauty blogging!

ShannoninBC Avatar

If you build it, they will come. True in Field of Dreams and Temptalia! 😀 Happy anniversary, thanks to you and your awesome team for all the reliable, consistent and thorough work you all do 🙂 Here’s to many, many more!

Nicole O. Avatar

Happy Anniversary , Temptalia !

Congrats on all your success , Christine . Thank you so much for all the hard work you do . It’s greatly appreciated & is so incredibly helpful .

Wish you more success !

Eugenia Avatar

Congrats, Christine and to many, many more! Your blog was one of the very first I ever came across when I began scoping out beauty online, and you helped inspire me to start my own!

Many blessings!

abigailod Avatar

Happy 7 years, Temptalia!!!♥

Christine, we have never met and I hope someday somewhere we will. I see you pour your heart and energy In Every Post; it’s no surprise the world sees that, too I will forever be a fan until the day we’ll have to talk about hair dyes (errr, cover graying hair maybe?) lol! much love to you and the entire team!♥ Super congrats!

Tasha Avatar

In MAC I am a NW 47 and I can say it is hard to know if a color or product will work for me. After discovering your blog I don’t have to worry anymore because with your high quality photos and great swatches I can tell if a product will work for me. I love the time and hardworking you and your family including Mellan (LOL) has put into your blog. In other words THANK YOU SO MUCH and congratulations on 7 years.

Jae Avatar

Happy Anniversary, Christine!!! Wishing you many more years with continued success! Your blog has become a daily staple that I enjoy with my morning cup of coffee!! Thanks for all your hard work!!! =D

renu Avatar

Congratulations! I only started getting interested in ‘Beauty’ last year, and now ready your blog daily. And I’m 39 🙂 So, you can go on for a really long time, don’t worry about the greys.
It’s really a testament to your dedication and quality work that your blog has been around for this long, so pat on back.

kristina Avatar

I have been following you since the beginning. I think you are an incredibly talented woman. Your drive motivates me when I need a boost. visiting Temptalia many times a day isn’t for beauty info alone. It also is a daily reminder to me how much hard work can can reap wondrous results. I always speak of you and this website to my women’s groups etc. for a motivational source of a what one young woman’s dream can accomplish. Congrats!

Erica Avatar

Happy Anniversary and Congratulations to you Christine and the Temptalia crew!
I stumbled upon this juggernaut while I was home last Fall recovering from a hysterectomy and shortly thereafter, a heart attack during Hurricane Sandy here in NYC (2012 was not cute). Discovering your fantastic blog this past year helped me in my recovery. Your reviews and suggestions helped this Type A personality focus on her girly side and reclaim her “sexy nerd” status. I will be forever grateful to you. God Bless You in all your future endeavors and Long Live Temptalia!

Wwendalynne Avatar

Wow! 7 Years! Congrats!

Sorry I’m so late to the party..flu..ick ٩(×̯×)۶

Christine and Temptalia Team: You have saved me plenty over the years and also introduced me to new and exciting brands I have not been familiar with. You are my first and foremost resource for everything beauty. A Heartfelt thank you for all your hard work. ✰✰✰Congratulations✰✰✰

xoxo @>–;– @>–;– @>–;–

Marcela Avatar

I started reading your blog 5 years ago and you fueled my love of eye makeup and my massive collection of eyeshadows. Temptalia.com is still my 1st source for reviews and swatches and is BY FAR the most professional and dedicated beauty blog I’ve ever come across. So, thank you Christine, and congrats on your success! =)

Lulle Avatar

Happy anniversary!
Your hard work and dedication have made Temptalia an incredibly rich resource for makeup lovers, and I hope we’ll be able to count on you for precious information for a lot more years to come!

Gabby Avatar

Happy 7th anniversary :D! Love your blog, it’s been so helpful and amazing. I love that whenever I’m a bit down, I just jump on here and it’s such a surefire way to cheer myself up – all the gorgeous reviews/pictures/etc 🙂 Love it all!

Melissa Avatar

Wow! Congrats Christine! 7 years is wonderful! I also didn’t realize I’ve been following your site for 6.5 of them (since your earlier postings of eye looks inspired me for prom when I was just beginning with makeup).

I’m so glad for all you’ve accomplished through and for this! To many more years!

Audrey H. Avatar

Happy 7th anniversary! You have built this site into a resource like no other. Many dollars have been spent ( my wallet screams lol ) as well as saved due to your honest and detailed reviews. Thanks!!

Terri Avatar

Happy Anniversary to the Best of the best, may you have many more to come. And I think we all feel that WE are the ones who are lucky? I know I do.

ProperIntro Avatar

CONGRATS!!! I appreciate your hard work and every word on this blog. It’s helpful and reliable! This site has saved me and made me lose so much money at the same time, haha. Thanks for everything! I like your reviews the best, because I can trust your words.

Jan Avatar

Congratulations. Your site is a such a resource and saves me a ton of grief (and money). I also like the daily questions, surveys, and dialog. Happy Brithday!

Amanda Avatar

I think your reviews are terrific. Thank you for being here. And that is great that your family is so supportive.
Happy Anniversary to many more

Araceli Avatar

Congratulations Christine! You´ve been my one constant in this crazy and amazing world of makeup and beauty. Keep up the great work 🙂 And congratulations are also in order to your hubby and Mellan too, so lovely! Greetings from Mexico.

Elisa Avatar

Congratulations on seven years Christine. I am a newbie, been reading for almost a year. I would be lost at the beauty counter without you and muse. You are the last thing I read before I go to sleep every night…Here is to many many more.

Alison Avatar

We love you Temptalia! Seeing your smile in swatches of lipstick and reading your blog is always a nice part of my day!

Happy 7th Anniversary, Chrstine! <3

stacey Avatar

It’s late…but I am in school again…so I dont read the blogs as I did before…but I still do it quickly each day. I read your reviews, but others comments and it is the interaction that makes this blog fun and relaxing…and you eliminate those people who try to share their blogs…Plus who can forget, Mellan, you side kick. Many more for you to come…

Anne Avatar

Happy birthday, Temptalia! I can’t tell you how helpful your website is, Christine. It’s a truly wonderful place, and you really do deserve it all. I wish you still many years of happiness and success with Temptalia!

Nell Avatar

Congratulations Christine and Team to 7 years of Temptalia!
For four years now Temptalia has been my go-to-source before buying expensive make up items and it never failed me. I highly respect your opinion, Christine, and am deeply appreciative of all the hard work you and your team put into this blog! Congratulations again and thank you so very much!

Emi Avatar

Congrats! I have been reading your blog for a year now and It’s become an important makeup source and reference. The consistency and quality of your posts are always appreciated. Cheers to an other happy 7 years!!

Christine Avatar