Vino is described as an “intense violet purple.” It’s a blackened burgundy with strong, cool red undertones. The consistency was dry and a little stiff; I found that this left crumbles of color all over my lips so that they looked like they were covered in black specks, which I tried to remove the best I could prior to photographing. This is part of the permanent range. It wears eight hours or longer, though it’s terribly uncomfortable and fairly drying. MAC Talk That Talk (LE, $19.50) is a bit darker (seems to be more pigmented/smoother, which gives it a better payoff). Urban Decay Venom (P, $19.00) is lighter. See comparison swatches.