Infamous is described as a “bright, vibrant yellow pink.” It is a neutral-to-warm-toned, medium pink with a luminous finish. When swatched, it appears a bit darker and warmer, but applied, it is brighter and read more blue-based against my skin tone. It had rich, opaque color coverage, and the color applied evenly. This shade wore well for five hours and was lightly hydrating during that time. MAC Bold Spring (P, $22.00) is cooler-toned. YSL Fuchsia Tourbillon (31) (P, $34.00) is similar. Tom Ford Beauty Incorrigible (08) (LE, $49.00) is darker, cooler-toned. Marc Jacobs Beauty Gossip (140) (LE, $30.00) is more matte, cooler-toned. L’Oreal Pink Flamingo (180) (P, $8.95) is lighter. NARS Goodbye Emmanuelle (LE, $26.00) is lighter, cooler-toned. MAC Playtime (LE, $17.00) is lighter. Maybelline Fuchsia Flash (P, $7.49) is brighter, darker. See comparison swatches.