Sunday, December 20th, 2009

MAC Tabloid Beauty Collection

U.S. Launch Date: February 25th, 2010

Secrets revealed! Blind items on Page Six. Which model was seen looking spectacular leaving which mogul’s Manhattan penthouse in full makeup and evening wear at 7 a.m.?
Everyone loves the sizzle, the guilty pleasure of getting the gossip and the real story. Our M∙A∙C Tabloid Beauty lineup is full of outlandish claims and shocking statistics – and they’re all TRUE! Our headlines are all amazing, all scientifically proven.

Hot off the presses: Prep + Prime Line Filler improves firmness and visible lifting, with visibly diminished lines in eight weeks! Prep + Prime Skin Refined Zone immediately reduces the appearance of visible pores over time, reduces clogged pores by 25%, shrinking the appearance of pore size by almost two-thirds! 26% improvement in smoothness and skin tone, 24% reduction in sebum, 32% reduction in the appearance of pore size! Plush Lash boasts 112% increase in fullness, 125% increase in curl! Penultimate Eye Liner is extremely long-wearing – 12 hours! And Pro Longwear Lipcolour is non-transfer fixed, with no feathering for a full 8-hour day! And it’s all TRUE!

Prep + Prime Refined Zone ($19.50 U.S. / $23.50 CDN)

This partial primer is a lightweight, oil-free, soy-based emulsion that ins tantly helps cloak visible pores while helping to control excess surface oil and shine. (Permanent)

Prep + Prime Line Filler ($19.50 U.S. / $23.50 CDN)

A primer used post-foundation, pre-makeup to camouflage, soften and relax expressssion lines and wrinkles. AppAppApplies as a densnse cream: dries to a transpnspnsparent, smooth, natural matte finish. With ongoing use, clinically proven to help rejuvenate your look. (Permanent)

Plushlash ($13.00 U.S. / $15.50 CDN)

  • Plushblack True black (Permanent)
  • Brownette Chocolate brown (Permanent)

Penultimate Eyeliner ($16.50 U.S. / $20.00 CDN)

  • Rapidblack True black (Permanent)

Pro Longwear Lustre Lip Colour ($21.00 U.S. / $25.00 CDN) (Permanent)

  • Jazzy-y-razz Dirty plum with pearl
  • Lishious Soft peach with gold pearl
  • Night Rose Rich plum with gold pearl
  • Boss Brown Chocolate bronze with pearl
  • Betwixt Rich copper-red with pearl
  • Sappho Fine wine

Pro Longwear Lip Colour ($21.00 U.S. / $25.00 CDN) (Permanent)

  • Clingpeach Shimmering peach
  • Commitment Rich reddened brown
  • Durashell Soft pink with gold pearl
  • For Keeps Rose-plum with iridescence
  • Lasting Lust Smoldering red
  • Loyal Warmed beiged brown
  • Passion Preserved Subdued brick red
  • Perennial Rose Dusty pink with gold pearl
  • Stuck on You Berry-red with gold pearl
  • Unchanging Soft neutral lilac pink

See more photos!

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17 thoughts on “MAC Tabloid Beauty Collection

  1. Just permanents? Pass…

  2. Kierstin

    if its only permanents I will pass…..

  3. A permanent collection? I hate when MAC does this! PASS!!!

  4. fks

    Yay! finally, the permanents. Those are the only lippies which I use, anyway.
    So I have something to look forward to.

  5. kpenn09

    Same day as the “From Our Lips” launch, isn’t it? Why wouldn’t they just focus on that launch?

    Not going to lie, I’ll probably still end up getting something, though.

  6. Helena

    I guess they really wanted to sell those products, huh? Pro Longwears definitely do not seem popular.

    • ak

      I’d recommend the MAC Pro Longwear over the Max Factor Lipfinity or the Cover Girl Outlast anyday though! The Outlast cracked and peeled under the gloss when I bought them the first time they came out, and of course I couldn’t return it, and Lipfinity doesn’t have a good enough color range.

      I tried on the MAC Pro Longwear lipstick and that lasted the whole day through everything and for all hours without changing or cracking up. Maybe it’s not popular because the color range is far too small compared to MAC’s normal lipsticks.

  7. Andrea

    I think this was named after Tabs.

  8. ak

    Christine, when they say ‘permanents’ does MAC mean the old permanent ones that are already there or do they mean brand new permanents?

  9. Vyki

    I got the Black PlushLash as a birthday present. It’s pretty good on volume, but can leave eyelashes a little spidery if youve got long lashes. And like most MAC mascaras I find you have to wipe it down before you can use it. It’s a good thick brush though and it definately gets the mascara over all the eyelashes.

    I also got the penultimate eyeliner, as I use liquid eyeliner most days. It’s really good as far as precision is concerned. It’s the finest tipped liner I’ve ever come across, which means you can do really fine detail with it and it’s very easy to patch up any mistakes. That being said, it doesn’t come out a very dramatic black, and is almost slightly faded, it requires a few good strokes to build up a decent line. It’s also not very long lasting unlike most MAC eyeliners. My friend has the normal one and she can go to bed after a night out with her eyeliner on and just keep it like that for the next day. However this one just about lasts the day (but will fade) and definately does not last overnight. A quick careless rub of the eye will remove most of it. Not very permenant at all.

  10. starr

    if you wanted to apply sunscreen and the prep and prime refined zone which one would you apply first?