I exfoliate my lips first, add lip balm, let the balm sink in for 20-30 minutes, and then I start applying the actual color products. I start with lip liner and fill in all over my lips, and then I use a lip brush to apply and press in the lip color. For longer-lasting color, matter color tends to wear the longest, just as deeper/richer shades (like a red) last longer and can also stain (which gives the illusion of longer-lasting color).
We try to approve comments within 24 hours (and reply to them within 72 hours) but can sometimes get behind and appreciate your patience! 🙂 If you have general feedback, product review requests, off-topic questions, or need technical support, please contact us directly. Thank you for your patience!