Tarte for True Blood Collection

Tarte for True Blood Collection

tarte™ for True Blood™ limited-edition collection is available now on sephora.com! Additionally, it will be available for retail on 6/29 at tarte.com and store.hbo.com; as well as in mid-July at Sephora Stores and Ulta/Ulta.com.

Inspired by the edgy drama series, the collection includes three killer products: tarte™ for True Blood™ palette ($52.00 U.S./ $68.00 CDN), tarte™ for True Blood™ natural cheek stain in shimmering red ($30.00 U.S. / $39.00 CDN) and tarte™ for True Blood™ LipSurgence™ natural lip tint in shimmering red ($24.00 U.S./ $31.00 CDN). Emmy® award-winning makeup artist and True Blood makeup department head Brigette Myre-Ellis interpreted the color palette and helped develop the official tarte™ for True Blood™ beauty looks for the collection.

See more photos! 


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Vickie Avatar

I am SO EXCITED for this! Not just because I LOVE True Blood, but because I’ve recently gotten into Tarte and I’ve been REALLY impressed with their products. Their lipstains are love for me!

Thanks Christine! <3

Lindsay @ A Walk in the Closet Avatar

I’m not a fan of these vampire movies/shows and usually the products that are offshoots of it are bad quality and just all about the packaging (which I often find cheesy anyway). However, these colors all look surprisingly wearable and exactly what I would purchase anyway!

Kenneth Alan Avatar

I’m not familiar with Tarte or their products but I would have loved a more interesting True Blood collaboration. Maybe some actually vampy looking makeup or a striking red mascara.

Maureen Avatar

Red mascara, now that you mention it, would be so hardcore. However, there’s something in red pigment that’s extremely unsafe for the eyes, so they never market it toward the general public. You can almost always get red in professional makeup, because they are the ones who understand the risks and/or wouldn’t wear it all the time anyway, but some punky teen who picks up red mascara wouldn’t know that it’s “just for occasional use” at all.

Kasey Avatar

I just want the box… I really want the box, it would be dumb to spend $52 on a box wouldn’t it, especialy if there is not a single thing in it you want, oh but it’s pretty. *Le Sigh*

Fey Avatar

The palette is so hot for the packaging, but I prefer bolder colors. Wow…this is going to be a hard decision. That cheek stain looks interesting. Not just a red, but a shimmering red. Hmm.

Katie Avatar

The palette looks pretty I might get that. What is it about the palette that makes it worth 16 dollars more though? For that kind of mark up I’d just as soon make the short trip to the states and buy it there lol.

Ice Queen Avatar

Ooo! Nice! When I saw the name True Blood I honestly expected something outrageous and… Well… Strange, but these are all beautiful, very wearable colours. I could be seriously tempted to bust my makeup budget cap on this collection.

Lauren Avatar

I’m always intrigued by reds….but I don’t know if I need this or not. I’ve never used tarte products before. Will you be reviewing it?

jennifer s Avatar

Hi! Will you be reviewing these? Btw congrats on jealousy wakes being the first to sell out! Its like I blinked and missed it 🙁

Valerie Brower Avatar

Already bought!! Lol I was one of the ones stalking sephora’s site for it’s launch a lil before 2 am on the 22nd 🙂 I’m a makeup loving trubie

Valerie Brower Avatar

Already bought!! Lol I was one of the ones stalking sephora’s site for it’s launch a lil before 2 am on the 22nd 🙂 I’m a makeup loving trubie Lol

Chelsie Avatar

I’m ridiculously excited to see the swatches from this mini-collection, and not just because I love the show. I think the cheek stain and the lip tint look GORGEOUS.

Lorraine ER Avatar

I really do not want to want this but I love Tarte & True Blood, so I’m a goner! I reallly want the cheek stain and lip tint but the shadows included in the palette don’t look that interesting.

Amalthea Avatar

IA!! I’m not a fan of the show, but tarte’s cheek & lip stains are da BOMB!! I’m sold! Besides, I don’t have a decent red(blush or lip color) in my stock, so…

Leslie Avatar

I ordered all 3 pieces last night. I can’t wait to get them! Though I love the show for me it wasn’t the deciding factor on whether to get them or not, but since I’ve been liking the few Tarte products I have recently tried I decided to go for it.

Sara Avatar

I want the lip and cheek stains. I’m still looking for the perfect red lip stain and tarte’s seem like they’d be moisturizing. While I generally disklike “gimmicky” products based off books, tv, or movies; they at least went with a decent brand and the products are appealing on their own without the backing of the tv show.

The eye palette looks a little “blah” to me, but I already own a hundred bajillion eyeshadows anyway and don’t need more.

You have to get and review these. Have to. My fingers are crossed they’ll send you some promo products soon! 😀

Gina Avatar

The colors in that palette don’t quite scream “vampire” to me. But then again, Tarte’s eyeshadows have also never screamed “quality” either for me.

Lauren Avatar

1 USD noon 0.9724 CAD 0.9726 CAD

I’m starting to get really sick of inflated Canadian prices. We’ve had a stronger dollar for most of the year. Why is there a $16 dollar increase just to buy it in Canada? Even MAC pulls this stuff and they’re IN CANADA! I’m so over it. I would never pay 70 bucks for tarte.

Ani_BEE Avatar

Yes I feel your pain. They say it’s because of shipping to get it into Canada but that rubbish consider most of the time it comes from the US and we pay for shipping the item to Canada on top of the price.

Lindsay @ A Walk in the Closet Avatar

It’s true. I don’t see the reason for it, though. Well, with smaller companies, I do. However, a number of stores (Coach is one example) has the same retail price for their Canadian and US stores and they’re still doing EXTREMELY well for profits here in the north. I just don’t believe the reasons some companies give…

AS Avatar

I’m wondering if this has to do with your VAT. Each time “value” is added it is taxed a a substantial rate. In the US, only the end consumer is taxed. So in Canada there may be taxation on all kinds of intermediary steps. Even if something is manufactured in Canada, like MAC, there might be further “value added” in transportation, sales infrastructure, etc.

cakeshopgirl Avatar

I do believe it has something like that to do with it. There are lots of hidden tarrifs and taxes and such when Canadian shipping and consumer products are involved. I recall hearing at one time the markup for the Canadian market was up to 40%.

Catherine Avatar

I’m not exactly a fan of True Blood, but I really like the look of the palette. What I like is that it is pretty neutral, but yet isn’t because of some of the vibrant shades in it. I think I will have a closer look at the Cheek Stain, too, as the color is amazing.

Julieanne Avatar

I’m not impressed by the e/s, but that lipstain is lookin’ mighty fine…Hope it’s still available in early August (my birthday).

Sarah Avatar

i dont even watch true blood but i think products inspired my shows and stuff are so cute, so i already picked up the lip and cheek stains.. tarte is great so who cares what the show or whatever is ? 🙂

Alexandra Aimee Avatar

This looks really cool, and they nailed the vampiry feel, but I wish someone would come out with a SOOKIE collection! I love all the soft pinks and fresh feeling makeup they use on her character. I would buy that whole collection in a heartbeat!

Hebridean Sprite Avatar

I hate how much Tarte and Sephora are ripping Canadians off. It’s completely unfair since our money is worth exactly yhe same as the USA right now and yet we’re being charged $12 more for the palette, $9 more for the cheek stain and $7 more for the lipstick!

Lindsey D Avatar

I bought the lip tint and cheek stain, since I always love both of those products. But I’ve learned the hard way not to buy Tarte eyeshadow palettes without swatching them, or at least seeing a ton of swatches online. I have some palettes that are wonderful and some that are worse than WnW for 5x the price 🙁

Fabienne Avatar

The cheek stain and the lip tint look FAHbulous!!!!!! I love True Blood and I lovve Tarte’s mascaras, cheek tints, blushes and foundations. I think their eyeshadows look kind of boring, though. Especially for a True Blood inspired collection. I’m thinking: Would Lafayette rock any of those eyeshadows??? I think not……

Steff Avatar

Will you be swatching and reviewing this palette Christine? I am excited to see the colors and looks like a great value, but I’ve never used Tarte’s eyeshadows. They have come up with some really nice products lately though (amazon clay blushes:)

Maureen Avatar

I think… that the palette looks cool, but I’m not wowed by the shadows. I hate the “True Blood” font, but that’s not really anyone’s fault or anything. I will not be purchasing this because I don’t like the packaging for any of Tarte’s “regular” items, and stuff like that matters to me. This is a good idea for a collection, though.

Shalimar Avatar

I want the eyeshadow palette. The cheek stain and lip stain I will pass. I have one of the cheek stain. Love the color but hate the texture. Too sticky for my oily skin.

meme Avatar

Nice pallet of eyeshadows. I am wondering if the shadows have the new TARTE Amazonian clay in them or not. Clearly the other items in this TB set do not have their Amazonian clay in them. TARTE is very clear to say on the label like on the cheek gel when they do have the clay in them, also they are making the older cheek gel product line without the clay in it at this time. I have yet to see any lip products from TARTE yet with the clay. But all the eyeshadows have been coming out from this company with the Amazonian clay in them of late. It would be odd if these did not have it – but possible. Despite the A clay content, I liked the old formulation for TARTE eyeshadows. I just find the new formulation with the clay in them last on me with a good primer 20 hours with no fade, no change in color.

KittenMittons Avatar

I want these so bad but the $ difference to Canadian is laughable. Our $ Is the same or close to and has been for a couple of years now! Growlsauce.

Brooke Avatar

I’m already addicted to true blood and I’d probably buy a rock if it was marketed as a “true blood” rock…so I was sold on this before the pictures…BUUUTTT now that I actually see the eyeshadow colors, I can tell I’d really get a lot of use out of it (:
I’m overcome with joy!!! LOL

Sarah Avatar

Palette is cute, but definitely skipping due to my recent Inglot overload of eyeshadows. Cheek stain looks gorgeous, as does the lip stain so I’ll probably pick up at least the lip stain. I really, really, really want a company to do their season 1 DVD box lip color, though.

snm Avatar

I guess I might be the ony person who has never watched True blood lol:D but the palette looks gorgeous,the colours are definetely right up my alley!

Kirari Avatar

While I’m not very impressed with the colors in the palette, I’m absolutely in love with the design of the palette itself.

The color of the cheek stain looks pretty, but I wonder how wearable it really would be for me.

Jennifer Avatar

I just bought the palette & the lip/cheek stain about an hour ago. I am so excited!! I’m a True Blood fan + love the books, and I’ve enjoyed a couple of Tarte products so far. I love the packaging, and am happy that the eye shadows will be wearable. Cannot wait till my package arrives. : )

Geek Faerie Avatar

OMG! I just logged in and ordered. I cannot wait to get my hot little hands on this!! I am a huge fan of the show and the book series! Not to mention I have been waiting for someone to do a make-up collab for the show. Ultimate Trubie and Sheriff of Area 7! Woot!!

Lindsey Avatar

just ordered!!! thanks for the headsup i wouldnt have known about it if it wasnt for you christine!! cant wait till it comes!!!

Krystal Avatar

I went back and forth on this one! I also would not have known about it if I had not read about it here. The names on the shadow sold me! They are all references to the show, like the red shadow is called “V”. It is also limited edition… So yes, I got ALL three.

christina Avatar

I find the packaging for the palette to be tacky. Although, I’m extremely interested in the Lip and Cheek tints. I just purchased season 3 on blu ray and it came with a 20% of coupon for the hbo online store. I’ll probably use it on this.

Frost Avatar

I’m honestly disappointed! True Blood is dramatic, sexy, and mysterious. The lip stain and cheek stain are good, but the palette is completely dull.

The packaging is nice and matches well, but those are some dull, dull, colors. Not even a single blood red? Really? I would have liked to have seen shades of red, gray, smokey black, and browns.

I also wish the collection were a bit bigger. Maybe some nice falsies (dramatic black flair with red tips?), some lipsticks (deep violet, blood red), and some brushes (black with the edges looking like its been dipped in blood).

Jennifer Avatar

I bought the palette! Love the show, and really the colors are all amazing and ones I’d wear!
My stylist friend just styled Anna Paquin and the girl who will play the new shapeshifter Luna a pair of shoes
to be worn on True Blood.
I also have a jewelry designer friend who makes jewelry for the show and her pieces will be seen in the premiere and appear a lot on the character Pam (Kristin Bauer).
If I ask them would you be willing to post about my friends jewelry if you like it and feel it would work on your blog? We would send you a piece.

Follow them on twitter:
Marianna Harutunian :(Jewelry designer for True Blood, Lady Gaga, Katy Perry, Cher) http://twitter.com/#!/Ilovemariannas

LA Stylist who has styled Brit Morgan (Debbie Pelt on True Blood, Anna Paquin, Lil Mama)

Stephanie Avatar

Ordered the palette last night! I’ll probably get the cheek stain and maybe the lip stain when I’m not so broke! I’ve never tried Tarte before, but I love True Blood and have been wanting a good basic eyeshadow palette and the colors in this look very versatile. Can’t wait to try it. 😀

Liseth Avatar

Christine are you gonna review and swatch this collection????? it looks quite interesting, the colors of the lipstick and the blush, those will be nice to see swatched

Tasha Avatar

I just put in an order for the True Blood Tarte collection! I couldn’t wait to see swatches of these products as I was sold on the name and packaging in the first place although I do like a lot of Tarte products in general!Thanks for sharing!

Catherine Avatar

just got mine in the mail great colors great blending only bad thing is some the really shimmery one TONS of fall out 🙂 but Love the show and this palette

Soorplooms Avatar

I have purchased the cheek stain and the palette but skipped the lip tint. I love tarte products (their cheek stains are excellent) but their lip tints, despite applying beautifully, all contain mint, which will irritate and dry out your lips if used regularly – chapped lips are not sexy. It sucks because they have such a great formula otherwise.

maria Avatar

anyone willing to do a shopping service for the palette for me? I’m located in luxembourg and cannot find a website that ships these internationally. thanks!

Jayme Avatar

I bought the palette today in stores and I am VERY satisfied. It comes with primer but the shadows are so good you don’t even need the primer! The eyeliner is TO DIE FOR. I didn’t use the mascara, I already had mascara on but the woman at sephora I bought this from said it’s one of the best she’s ever had. It also comes with a little booklet of four different techniques you can use and walks you step by step on how to do them. Included is “Vampy Vixen” “not your average waitress” “vamp glam” and “luminous fairy.” I am very impressed with this palette!

Jen Avatar

To be honest, this picture of the eyeshadows does NOT look like the real one. this picture makes them look dull. Google True Blood Tarte and the pics of it are wayyy better and the colors are quite pretty

Mel Avatar

I just bought the palette and I thought the colors were not interesting in the least but in store the colors really pop and I had to get it and I dig True Blood:)

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