The obvious one is that they have to have a close-enough shade match or else it’s hard to wear, but I often mix two shades together, so I am not adverse to that. I’m not a huge fan of really flat, matte and full coverage foundations and tend to reach for more medium, buildable coverage with a...
Barring being at a conference or having to talk all day (and not being able to touch-up), I would not wear a formula that was drying often, if at all. I would rather re-apply than have something that lasts eight hours but dries my lips out over time. No matter how lovely a formula is, I find it...
Milky gloss is usually too prone to settling/streaking, and I definitely find I tend to reach for sparkly/shimmery glosses over other finishes. I don’t mind a little bit of settling–the kind where the shininess of the gloss and/or sparkles is enough to camouflage it. I don’t mind some...
On a regular basis, they don’t find their way into my looks. I really enjoy them, but I still will reach for powder eyeshadow instead, which makes some sense as I tend to use five hundred shades at once and that’s easier to do with powders.
I’m often testing new products, and if I’m not, then I’m putting together a color combo that I have in my head or to re-use some products I really liked, so I really don’t end up recreating or following tutorials myself.
It has to perform well for the purpose I want it for, so it doesn’t necessarily have to be super pigmented or extra long-wearing, but it has work well. It’s extremely rare that I buy a product for its packaging, so as long as packaging is functional, I’m good.
I don’t really go anywhere, so not with me as in a makeup bag, purse, etc. I have a couple of lip balms on my desk (Jack Black and Hourglass Lip Oil).
I prefer more medium, buildable coverage unless it’s a very, very powdery formula (where it can be easy to pick up too much product in one pass). Sheer coverage tends to go on less evenly in my experience and often has a thinner consistency.
I don’t think that I gravitate toward sheer eyeshadow much, if at all. The closest I come is something that is very sparkly with a more transparent base, but the ones I reach for/like the most are still higher coverage (just with shimmer/sparkle). I am the opposite of one and done, LOL.
They need to apply evenly and not exacerbate the unevenness of my natural lip color (which some hues do and sometimes can be better/worse by formula), but I don’t mind semi-sheer coverage–ideally, I’d like something that has some buildable coverage to give it more versatility.
