Make Up For Ever #25I is a very warm-toned, medium brown with a luminous finish. It is a permanent bronzer that retails for $36.00 and contains 0.38 oz.
Make Up For Ever #25I Pro Bronze Fusion ($36.00 for 0.38 oz.) is a medium brown with warm, reddish-orange undertones and a luminous sheen. When swatched, I can detect very fine shimmer that #20M didn't have, but the finish reads luminous for both. This had the same semi-sheer to semi-opaque color coverage that you could build-up with a dense brush. It wore well for eight hours before fading. ColourPop Carry-On (P, $8.00) is darker, cream. Hourglass Radiant Bronze Light (P, $50.00) is cooler-toned. Urban Decay Naked on the Run Bronzer (LE) is less shimmery. MAC Delphic (LE, $33.00) is brighter. Divergent Intelligent Bronze (LE) is more matte. Too Faced Spice (LE) is more shimmery. MAC Soft Sand (LE, $25.00) is darker. Burberry Summer Glow (P, $48.00) is more shimmery, darker. See comparison swatches / compare dupes side-by-side.
Pro Bronze Fusion's unique formula allows you to sweep on a sunkissed radiance. Let skin impart a summer glow with a natural-looking, radiant finish that never looks powdery. Skin will appear healthy and glowing when you brush on this long lasting, waterproof bronzer that blends on like a second skin. For best results, apply with the 136 Pro Bronze Kabuki Brush.