No. 40
Make Up For Ever Mat Velvet + Matifying
We recommend shade No. 40 for light medium or medium skin tones with olive, neutral undertones.
Lightest
Medium - Medium Deep
Deepest
Make Up For Ever No. 40 is described by the brand as "Natural beige - for medium-light skin with yellow undertones." It is a shade in the Mat Velvet + Matifying range, which is a liquid foundation with a matte finish and medium-full coverage that retails for $36.00 and contains 1.01 oz.
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Shade Matching Insights
Who Matches No. 40 Best?
The following insights have been gained from readers who have tried this shade and how well it matches their skin tone and undertones.
| Olive | Yellow | Red | |
|---|---|---|---|
| Light Plus | — | 80% (1) | — |
| Light Medium | 100% (1) | 90% (2) | 95% (1) |
| Medium | 100% (1) | 95% (1) | — |
| Light Tan | — | 85% (2) | — |
