Colour Pop Moonbeam is a moderately warm-toned, medium brown with a matte finish. It is a limited edition eyeshadow that retails for $8.00 and contains 0.13 oz.
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Colour Pop Moonbeam Crème Shadow ($8.00 for 0.13 oz.) is a medium brown with moderate, warm undertones and a flat, matte finish. This shade had a creamier feel initially than other shades when I first tried it, but subsequent uses revealed that it had a similar tendency to be firmer and drier on the surface and slightly creamier beneath it after each use.
The formula was more challenging to work with, but this was one of the "better" shades, though not by much and not something I'd want to test out again. It had opaque color coverage and applied decently with a flat, synthetic brush but separated along fine lines and caught on texture, especially as it dried down or if I attempted to layer anything over it. The product started to flake away and leave behind bald patches in its wake.
I still wouldn't bother with fingertips as the formula dried down too quickly and wasn't blendable or spreadable almost immediately after the product was applied to my skin when I used my fingers. If I attempted to blend/spread, the product lifted away entirely. A fluffy brush remained the best tool to get more even, diffused edges without risking total patchiness to get there.
The dry down was quick, so you'll want to work very quickly and go for more minimal blending. It did not seem to apply better as a thin layer; I had a bit less noticeable creasing with a thinner layer but more patchiness, whereas a more medium layer (not heavy! but more opaque) had less patchiness but pulled away fine lines/creases and clung to texture (that I honestly couldn't see in person... and wasn't there when I applied another cream eyeshadow later on to check if it was really just a nightmare).
This one lasted longer than other shades; the creasing didn't seem to worsen until after seven hours of wear and started to fade noticeably after eight hours of wear. It was flaking to begin with, though, and there was some additional flaking over time.
FURTHER READING: Formula Overview, which is a detailed review of the range as a whole.
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this long-wearing cream eyeshadow is a primer and shadow in one. featuring innovative long-wear technology, this crease-proof and water-resistant shadow is made to last. swipe on to even out lid color, wear alone for a minimal look, or wear under powder shadow to intensify color and extend wear.
Isododecane, Trimethylsiloxysilicate, Synthetic Wax, Cyclopentasiloxane, Dimethicone, Caprylyl Methicone, Triethoxycaprylylsilane, Silica, Phenoxyethanol, BHT, Caprylyl Glycol, Ethylhexylglycerin, Hexylene Glycol, Iron Oxides (CI 77491,CI 77492, CI 77499), Titanium Dioxide (CI 77891).