Maybelline Lippy Vinyl Ink Lip Color Review & Swatches

Lippy
Maybelline Lippy Super Stay Vinyl Ink Liquid Lipcolor ($12.99 for 0.14 oz.) is a medium-dark reddish-plum with warm undertones and a glossy, cream finish.
- Opaque pigmentation
- Fluid, spreadable, creamy
- Set to a lightly-to-moderately tacky feel, no lifting
- Transfer-resistant
- Very long-wearing (13 hours of solid wear, some remained after 16 hours), lightly hydrating
FURTHER READING: Formula Overview for details on general performance and characteristics (like scent).
Top Dupes
- Bobbi Brown Plum (P, $29.00) is darker (95% similar).
- ColourPop Cutie Fruity (P, $7.00) is warmer (90% similar).
- Becca Rosewood (DC, $24.00) is warmer (90% similar).
- Marc Jacobs Beauty Shush, Blush (P, $28.00) is lighter, cooler (85% similar).
- ColourPop Get Right (P, $8.00) is lighter, warmer (85% similar).
- Bobbi Brown Cranberry (P, $29.00) is darker, cooler (85% similar).
- Makeup Geek Plain Jane (P, $12.00) is darker (85% similar).
- MAC Brick-o-la (P, $19.00).
- MAC Hot Tahiti (DC, $19.00).
- Estee Lauder Bois de Rose (P, $32.00).
- Tarte Surf's Up (P, $21.00).
- Tom Ford Beauty Night Mauve (P, $57.00).
Formula Overview
$12.99/0.14 oz. - $92.79 Per Ounce
The formula is supposed to have "no-budge" color that stays on for "16 hours" without smudging or transferring. It had a lightweight, smooth, and spreadable consistency that was quite fluid but typically not too thin or too runny, so it was easy enough to work with on my lips. Those with less lip real-estate may want to use just one side of the applicator initially, though.
The majority of shades had opaque coverage delivered in one layer. With this formula, you'll want to give it at least 15 seconds to "set," which is when it turns tackier, adheres, and doesn't transfer, but it is better to give it 30 seconds, then gently press lips together. There is a little tackiness that comes off but no visible color. (Before it is set, it is easy to get on teeth, but once it is set, then it doesn't transfer onto teeth!)
I found that the initial "set" phase can feel a little clingy--not uncomfortably so, but I know I'm wearing something--but it gets increasingly flexible and more comfortable after an hour or two of wear. The product was forgiving of lip texture imperfections, and it was quite long-wearing. There were a few shades that had a more jelly-like, slightly translucent finish rather than a more "vinyl" like, creamier sheen.
I had no issues with the color lasting through drinks (water, latte) and one meal, but two meals definitely wore it down more noticeably. It seemed to wear away evenly. I was impressed by the overall longevity but in particular the comfort: really quite comfortable and dare I say, lightly hydrating, over the 10-14 hours the shades wore for. The lighter shades tended to wear away more quickly compared to richer/deeper hues, which is typical of most lip color formulas.
It had a very sweet, caramel-like scent but no discernible taste. I didn't notice the scent much after the initial application.
Browse all of our Maybelline Super Stay Vinyl Ink Liquid Lipcolor swatches.
Ingredients
Isododecane, Dimethicone, Trimethylsiloxysilicate, Polymethylsilsesquioxane/Trimethylsiloxysilicate, Polypropylsilsesquioxane, C30-45 Alkyldimethylsilyl Polypropylsilsesquioxane, Trimethylsiloxyphenyl Dimethicone, Trimethyl Pentaphenyl Trisiloxane, Bis-Stearyl Dimethicone, Dimethiconol, Trihydroxystearin, Phenoxyethanol, Alumina, Ethylhexylglycerin, Tocopheryl Acetate, Triethoxycaprylylsilane, Limonene, Isopropyl Palmitate, Isopropyl Myristate, Silica, Benzyl Benzoate, Benzyl Alcohol, Citronellol, Linalool, Aloe Barbadensis Leaf Extract, Tocopherol, Parfum/Fragrance. May Contain (+/-): Ci 77891/Titanium Dioxide, Ci 15850/Red 7, Ci 77491, Ci 77492, Ci 77499/Iron Oxides, Ci 45410/Red 28 Lake, Ci 45380/Red 22 Lake, Ci 15985/Yellow 6 Lake, Ci 19140/Yellow 5 Lake, Ci 17200/Red 33 Lake, Ci 15850/Red 6, Ci 77742/Manganese Violet, Ci 42090/Blue 1 Lake. Fil T286301/1.
Disclaimer: Ingredient lists are as available by the brand (or retailer) at the time of publishing. Please always check product packaging, if it exists, for the ingredient list applicable to the product you're purchasing, or the brand or retailer's website for the most up-to-date ingredient list.
Lippy
PPermanent. $12.99.

Maybelline Lippy Super Stay Vinyl Ink Liquid Lipcolor

Maybelline Lippy Super Stay Vinyl Ink Liquid Lipcolor

Maybelline Lippy Super Stay Vinyl Ink Liquid Lipcolor

Maybelline Lippy Super Stay Vinyl Ink Liquid Lipcolor
Hi Christine! I can’t see your full face when you review lipsticks anymore! It is something wrong with my settings? It was so helpful to see the lipstick color on your face! Any tip is welcome!
Hi Amalia,
For mental health reasons + physical pain reasons, those photos are no longer part of the routine. My right wrist is in chronic pain, but then I broke my left wrist, which put further strain on my already painful right-wrist, and I stopped doing those photos as they were less useful and I needed to make changes in order to move forward… otherwise I’d probably have to stop entirely.
I’m so sorry to hear that. Thank you for continuing to provide such an amazing service.
Please know that you never need to give more than you can, or want to. If you stopped everything right now you’d still have done such a massive amount of good. I love and regularly use your website but hate to think of you being in pain maintaining it.
Thank you for understanding <3 I just got the point where I needed to make some changes and they have helped a lot so far, so fingers crossed it keeps getting better! 🙂
I too, noticed that issue with no longer seeing the overall face but didn’t realize it was this! I’m sorry you’re dealing with this and I hope things get better soon!
Thank you, Maggie! Me too 🙂
Sorry to hear that you are going through these difficulties! I feel you and I know from experience. My left shoulder and elbow ( I’m left handed) are in pain every day and I have a big family to care. Please, take care of yourself!🙏🏻🧿❤️
I forgot to add our two female dogs in the family ! And to point out that I’m cooking for them because I don’t feed them with dry dog food. So, I think there is no hope for my left arm! 😆
Hope you can get some time to rest, too, Amalia! I’ve been seeing a physical therapist for my right wrist for a few years now, but I definitely want to be able to use both hands in the next few decades!
I’m wearing this today! I love that these are mask-proof.
Wow! Mask Proof! I didn’t realize! Especially bc people kept saying it was tacky: I had assumed that meant it gets on the mask.
Love the incredible lasting power of this formula, plus how beautiful they look applied. This is a gorgeous one for a more everyday lip color. My only problem? I did buy Capricious. Looked AMAZING! But, the texture drove me a little bit nuts with how my lips were sticking together as I tried to talk! Could have been user error, as I may have over applied it? Or perhaps my own tactile oversensitivity? Going to give it another try, but with a lipliner first so that I’m not using the applicator to get a perfect line, thereby unintentionally adding more product than ideal.
You could definitely try applying less as well as blotting gently on the back of your hand after it sets, which should take down some of the tackiness 🙂
Stunning range of lip vinyls the brand is bringing out and this one is no exception.
I wore one of the bright red shades to a concert a few days ago…so impressed! I ate a cheeseburger & fries, drank beer, etc, lipstick stayed on aaaalll night, despite being a glossy finish. Unbelievable!
Wearing shade Hot today. Love it. Quality is awesome. Seriously can’t tell difference between a $40 Dior liquid lipstick I recently bought too.
This is my favorite color from this line – just love how long-lasting they are, and how nice they look when I top with a shimmery gloss (which does affect the wear time, but I don’t care!).