Guerlain #73 is a cool fuchsia with a luminous finish that is permanent and retails for $36.00. In comparison, Givenchy Croisiere Fuchsia (309) is a cool fuchsia with a luminous finish that is limited edition and retails for $36.00.
Givenchy Croisiere Fuchsia (309) is 90% similar — it is more muted.