Urban Decay Born to Run Vice Lipsticks & 24/7 Eyeliners Launch June 19th
Urban Decay Born to Run Vice Lipsticks & 24/7 Eyeliners
The Details
The perfect complements to Urban Decay’s Born On The Run Eyeshadow Palette (sold separately), these three brand-new shades of Vice Lipstick pair with any eye looks—from neutral to smoky, and bright to sultry.
With three new lip colors—a bright rose sparkle, a rich mauve-nude, and a dark berry—Born To Run Vice Lipsticks are designed to complement your everyday (and even the not-so-everyday) looks. Just one swipe provides an unbelievable laydown of color with soft and supple texture, rich and even coverage, and long-lasting pigment.
Keep the adventurous vibes going with three fun-loving shades of Urban Decay’s 24/7 Glide-On Eye Pencil. From a reddish-brown to a dark copper to a deep green metallic, these versatile shades will pair perfectly with any bold eye look you can dream up (each sold separately).
June 19th online, June 24th in stores
Vice Lipstick,
- 66 Rich mauve-nude (Comfort Matte)
- Ready? Bright rose sparkle (Metallic)
- Marfa Dark berry with pink micro-shimmer (Comfort Matte)
24/7 Glide-On Eye Pencil, $21.00
- Lucky Dark metallic copper
- Overdrive Deep green metallic
- Double Life Reddish-brown metallic
Urban Decay Born to Run Vice Lipsticks & 24/7 Eyeliners
Urban Decay Born to Run Vice Lipsticks & 24/7 Eyeliners
Urban Decay Born to Run Vice Lipsticks & 24/7 Eyeliners
Urban Decay Born to Run Vice Lipsticks & 24/7 Eyeliners
66 is totally my kind of shade, and it’s one of my favorite formulas, but I likely have a gazillion dupes so will wait for swatches. Marfa looks pretty, too.
FYI: This is up on Ulta, if you haven’t activated your extras points yet.
They’re listed but as coming soon on Ulta (and Sephora), FYI!
Not..wrong…WASN’T on my iPad: the coming soon notation… I thought it odd, bec this kind of release usually is the day after some ‘bonus’ thing. That’s one thing that U is usually accurate about, the coming soon notation. You are going to think i’m totally nuts and inobservant……the ‘Coming Soon’. Circle is up now. It most def was not before. Prob initially forgotten and added. Sorry if I caused excitement to others!
No worries! I’m not surprised it’s different depending on device, lol, so little space, sometimes things get cut!
66 and Overdrive are calling my name!!
“Born to Run” eyeliner? This made me laugh! The UD’s 24/7 eyeliners I’ve tried in the past really do run on me, actually, so I can’t use them. The colors are nice on these, though.
The lipsticks are pretty. The packaging reminds me of Sephora Lipstories.
Finally, truth in advertising! They really don’t last as well as they used to…
My first thought was the lipstick packaging looked like it was a copy of Sephora lipstories.
Eyeliners “born to run” is hilarious!
I literally thought they were the Sephora Stories lipsticks.
Am I going crazy, or didn’t UD use to have a Lucky eyeliner pencil?
Anyway, Overdrive and Ready are gorgeous!
They did – they brought it back with the Beached collection (though I recall it being listed as LE…) and now it’s back again…
I was just thinking that, didn’t I buy the eyeliner Lucky with the beach collection and thought it was discontinued. So happy that I have when less item to buy, lol.
I just bought the 20 years of beauty with an edge vault and it has lucky in it. Is it the same color of this one ?
Also, I was wondering if covet is a dupe for overdrive ?
Thank you!
Lucky is the same as it always has been! 🙂
I just picked it up with the Beached collection and I’m really glad they brought it back! It’s really pretty.
That GREEN 24/7 eye pencil! Just gorgeous looking. Marfa lipstick looks like something I would love, too!
The eyeliners! I need them… really really really need them!
I think it want 66. I wasn’t going to cave on the palette but I ended up caving. I”m sure I have the colors elsewhere in my collection but I like having them all together in one place. It was also nice I have a $10 kick pack on the UD site.
These look super pretty but I will wait for swatches, I am sure I have dupes of those lipsticks. I am also super digging the manicure on the lightest hand model lol. It makes me wish I could get my nails done! (I have some kind of visceral aversion to wearing nail polish on my fingers, it makes my nails feel heavy and weird. Toenails are okay.)
I think this is really pretty and that the colors are classic UD. I don’t actually want copper or teal-green eyeliner, but I like that they seem to be going back to their core colors. Overdrive is beautiful for all the models they swatched on and is a really cute, summery take on a jewel tone.
OMG, I am loving those eyeliners. I still have yet to find a pencil eyeliner that lasts in my waterline (and yes, I’ve even tried Marc Jacobs). But as far as color payoff, UD and MUFE win for me.
Ah, good! UD’s Vice line is missing a mauve-nude!
… Oh, wait. This is about the 10th one. I like mauves/nudes, but…. come on, guys.
I skipped the palette but really want the eyeliners and the lipsticks.
Those are all amazing! I really love the three eyeliners, though.
I love these shades, espeially Overdrive and Marfa.