Wednesday, July 27th, 2011

Illamasqua Jo'mina Nail Varnish
Illamasqua Jo’mina Nail Varnish

Illamasqua Jo’mina Nail Varnish

Illamasqua Jo’mina Nail Varnish ($14.00 for 0.5 fl. oz.) is described as an “electric lilac.” It’s a bright lilac purple with a hint of pastel lilac but closer to a light-medium purple with subtle pink-red undertones. It’s opaque in two coats for me, and I didn’t have any issues with the formula–it was creamy without being thick, so it spread evenly across the nail. Despite some of the pastel-feel of this color, I didn’t encounter any streakiness during application.

With a warmer skin tone, I often find that lilacs and pastel-like purples do not work on my skin tone, but I like Jo’mina a lot, and I think it’s the underlying redness around the edges that makes it more complementary against my particular skin tone.  I couldn’t think of a dupe for this one–NARS Pokerface is much, much lighter and pinker, while Nubar Treasure has such a different finish that they don’t end up looking very similar.

The Glossover



It's certainly a solid addition to my stash, since I wasn't able to find anything very close to it, though that doesn't say none exist! If you haven't been able to find a complementary purple for warmer skin, you might like this one!











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Illamasqua Jo'mina Nail Varnish
Illamasqua Jo’mina Nail Varnish

Illamasqua Jo'mina Nail Varnish
Illamasqua Jo’mina Nail Varnish

Illamasqua Jo'mina Nail Varnish
Illamasqua Jo’mina Nail Varnish

Illamasqua Jo'mina Nail Varnish
Illamasqua Jo’mina Nail Varnish

Illamasqua Jo'mina Nail Varnish
Illamasqua Jo’mina Nail Varnish

Illamasqua Jo'mina Nail Varnish
Illamasqua Jo’mina Nail Varnish

Product & Review FAQ

Where can I purchase Jo'mina? How much is it?

Sephora, $14.

Is it limited edition?


Any dupes?

I couldn't think of anything close!

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38 thoughts on “Illamasqua Jo’mina Nail Varnish Review, Photos, Swatches

  1. Debi

    I’ve never tried their nail polish but now I want some! That colour is beautiful and the coverage is excellent! That looks like the perfect year round purple for me!

  2. ‘Could’ve sworn you’d reviewed this before. I’m kinda crazy that way. xD

  3. Ana G.

    Wow, nice!!!!

  4. Tulani Fernando

    <3 <3 <3 love the colour <3 <3 <3

  5. Such a pretty purple!

  6. Gillian (AKA Munchy)

    loving the purple color, GO FROGS!

  7. L

    This is one of my favorite polishes of all time! It is bright and loud but is still really wearable. Everyone needs this shade, it is the perfect purple!

  8. Rosie

    Wow this is such a lovely shade!!!! I may have to splurge with this one, I don’t think I have anything similar to this color either!!! I love purples!

  9. Jezi

    I’m literally wearing this color as I type, and I adore it. Many, many lovely compliments on it, and it wears like a dream!

    Definitely worth the investment.

    • I just did my toes with this this morning! It is one of my all time favourite colours and I was so pleased when it was made perm. It’s a colour that goes with almost anything and I’ve not come across another shade quite like it, glowy, bright, but not-quite neon purple.

  10. such a pretty shade. I am generally scared of wearing such shades & I am extremely bad at painting nails! 😛

  11. Miss Mercurial

    A lilac I could wear? Do tell!

    (I’ve been meaning to ask, btw – are you Pinay/part Pinay, Christine? Sorry if that’s an invasive question ; just curious b/c I am too & all your swatches are startlingly true to how products actually looks on me.)

  12. Mo

    Oh my! That is so pretty! I want it!

  13. AnGeLwInGz

    Jo’mina is one of the few purples I wear. I love love LOVE this color!

  14. Mo

    I very seldom wear polish on my finger nails but on my toe nails, almost anything goes. LOL.

  15. shontay

    I’ve been waiting for Sephora to get this. Purples don’t usually work on me, but I think this one will.

  16. Rita

    Lovely! Pinky purples are my faves.

  17. Devi

    I agree about it being hard to find tinted violet shades that work well on warm skin tones. It is a gorgeous shade, and it looks amazing on you, but I do not think it could go well with me. ;_;

  18. Nora

    My favorite nail polish of all time! Great application, and the COLOR is beyond-words gorgeous.

  19. AHHh this is so pretty!! I’ll be looking for a drugstore dupe for sure. I’ll let you know if I find anything! I love how this color just glows.

  20. Noir

    This color is amazing! I wish they sold Illamasqua in my country :(

  21. Mer

    I’m wearing this polish right now! :) It’s really beautiful and unique.

  22. Definitely one of my favorites from Illamasqua. Another one to try is Purity. :) I also have a review on my website from a a month or so ago about Jo’Mina. Thnx for the gorgeous photos!

  23. meme

    Beautiful shade. But alas, I have others similar to this bright purple. And not being one of those purple polish folks who have to have EVERY purple out there, I can take a major pass on this one and be really happy loving the purples I do have. This would made a great base shade for those into Konad stamping. I can think of a ton of great shades to go over it…anyone seen one of those huge stamping machines like they have on the TV show on TV Guide Channel – The Nail Files – reality series on the lady that owns The Painted Nail on the West Side in the Los Ang. area (meaning toward Santa Monica for those who don’t know what the LA West Side is.


    everytime i wear this nail polish i get sooooooooooo MANY COMPLIMENTS everyones always like what nail polish is that!?
    its one of my fav nail polishes! its BEAUTIFUL


  26. summerblue

    Beautiful shade! Sorry, I just see spending $14 for a nailpolish.

  27. Beth

    Thanks for reviewing it, I picked it up on my way home today… Very pretty color!!

  28. kristi

    i actually own two dupes to this color: one from hot topic and the other from pop beauty that i got from ulta. really cool, unique color.

  29. Amanda

    I have this color and I absolutely love it. There truly is no other color like this, it is a true, bright lilac

  30. brittany

    ….i want this but were do i get it?

  31. I am an absolute PURPLE freak!!! I own SO many purple polishes, I’d be afraid to count. I have to say though, that this shade is one of the most gorgeous purples I’ve EVER seen. I’ve been lemming it for so long and some of Illa’s other shades and pinks (my 2nd fav) but this new trend of charging $10 and more for a bottle of nail polish to me is crazy. It sucks because most of the shades I want the most are always reallllly expensive, like NFU OH, RBL, Nubar etc. I have never seen a perfect dupe for this amazing shade. I think I’m going to have to break down and get this and maybe Collide too, there are too many I want. The fact that they look so gorgeous on your beautiful nails does not help! But thank you for being the temptress that you are! You make me want to buy EVERYTHING!!!