The markup on most makeup is usually high, so there’s really no arguing that it’s not overpriced. But like most material things, it’s a matter of the utility to you and what your own budget is like. You might find that there are better ingredients in a pricier product, but it may not be at the same quality/price ratio as a cheaper product. Unless you actually looked at a brand’s books and saw their total costs, it’s hard to say by how much or if it really is overpriced.

-- Christine

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