Essie Spring 2012 Collection: Navigate Her


Essie Spring 2012 Collection: Navigate Her

This spring, essie pays tribute to the beautiful, ambitious woman of action. Not content to play it safe and hedge her bets during the wintry economic climate, the change in weather perfectly suits her sunnier outlook. In both fashion and finance, she’s ready, willing and able to strike out and try something fresh and new.

Never one to rest on her formidable charms alone, this self-made woman knows what she wants and exactly how to get it. She’s in the driver’s seat navigating her way through life with daring, wit and fashion aplomb. “Fortune favors the bold,” says essie brand founder and global creative director Essie Weingarten. “I am so inspired by women who dream big, go with their instincts and always manage to put their best self forward.”

This supremely feminine collection creates the perfect spring wardrobe for every woman on a mission. With skin-flattering brights and power pastels to suit every occasion, she’s always at the top of her game with essie color. For those in the vanguard, blazing a trail of glory to new heights, there’s olé caliente. For a more gentle touch and soft-sell approach, a crewed interest is sure to post serious profits. Whatever your strategy, choose one of six ingenious colors that means business.

  • Navigate Her New growth green
  • A Crewed Interest Pretty pursuable peach
  • Ole Caliente Spicy scarlet fever
  • Orange, It’s Obvious! Headstrong outspoken orange
  • To Buy or Not to Buy Limitless lilac shimmer
  • Tour de Finance Incandescent fuchsia futures

availability: February 2012 at salons and beauty destinations worlwide, $8.00 each

21 Comments

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Emma Avatar

I LOVE these colors so much! The only problem isbthatvi already havve just about any Colorado you could ever think of, so theirs no point in buying nail polish when I have an identical Color, makes me sad I cant buy nail polish:((

Katherine Avatar

Essie is a brand that I was introducted to by reading your blog. I really have developed a preference for their formula. I love this collection and will get them all! So pretty!

Amanda Avatar

Essie has an incredible color selection that always sucks me in! However, I really dislike the application: generally a thin, runny formula that requires too many layers. That’s not the case with every polish I’ve tried (I adore Wicked and Angora Cardi’s formulas), but the majority just cause me too many headaches. Although Ole Caliente and To Buy or Not to Buy look right up my alley.

I Drink Nail Polish Avatar

Really, really pretty selection of shades! I am a bit sad to see that To Buy or Not to Buy doesn’t have fine glitter in it. Early promos described it as having delicate glitter in it’s finish. Still, very lovely shades. I will definitely be getting most of these. The colors look so fresh and fun.

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