Guerlain #70 is a cool fuchsia with a cream finish that is permanent and retails for $36.00. In comparison, Revlon Fuchsia Gleam (022) is a cool fuchsia with a luminous finish that is permanent and retails for $9.99.
Revlon Fuchsia Gleam (022) is 85% similar — it is more shimmery, lighter, less pigmented, cooler, glossier.
