Natasha Denona Smoky Plum (23P) is a warm plum with a pearl finish that is permanent in palette and retails for $29.00. In comparison, Sephora Make a Wish (344) is a warm plum with a frost finish that is permanent and retails for $9.00.
Sephora Make a Wish (344) is 80% similar — it is more shimmery, lighter, warmer.