theBalm #24 is a warm beige with a matte finish that is permanent and retails for $6.50. In comparison, NARS L'Amour, Toujours L'Amour #1 is a warm beige with a matte finish that is discontinued and retails for $25.00.
NARS L'Amour, Toujours L'Amour #1 is 90% similar — it is cooler.
