MAC Dress to Impress is a cool pink with a natural finish that is limited edition and retails for $19.00. In comparison, Maybelline Bubblegum Bloom (965) is a cool pink with a frost finish that is limited edition and retails for $7.49.
Maybelline Bubblegum Bloom (965) is 85% similar — it is more shimmery, lighter, glossier.