Wet 'n' Wild Your 15 Minutes Aren't Up #2 is a cool purple with a matte finish that is discontinued and retails for $2.29. In comparison, Marc Jacobs Beauty Violet is a warm lavender with a matte finish that is limited edition and retails for $29.00.
Marc Jacobs Beauty Violet is 85% similar — it is darker, more muted, warmer.
