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Natasha Denona Cool Bronze (31M) is a warm copper with a metallic finish that is permanent in palette and retails for $29.00. In comparison, Make Up For Ever ME728 Copper Red is a warm copper with a metallic finish that is permanent and retails for $17.00.
Make Up For Ever ME728 Copper Red is 85% similar — it is less shimmery, darker, cooler.