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Laura Mercier Rouge Profond is a cool red with a satin finish that is permanent and retails for $32.00. In comparison, Givenchy Pourpre Edgy (326) is a cool red with a luminous finish that is permanent and retails for $36.00.
Givenchy Pourpre Edgy (326) is 80% similar — it is darker, cooler, glossier.