Tom Ford Beauty Viva is a cool fuchsia with a pearl finish that is limited edition and retails for $36.00. In comparison, Lancome Paris S'eveille (366) is a cool fuchsia with a satin finish that is permanent and retails for $32.00.
Lancome Paris S'eveille (366) is 80% similar — it is less shimmery, lighter, more muted.