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Gucci Beauty Call It a Day (214) is a warm pink with a luminous finish that is permanent and retails for $42.00. In comparison, Sephora Reckless (31) is a neutral mauve with a cream finish that is permanent and retails for $13.00.
Sephora Reckless (31) is 90% similar — it is more shimmery, darker, cooler.
