Maybelline Hot Plum is a cool fuchsia with a natural finish that is discontinued and retails for $7.99. In comparison, Estee Lauder Thrill Seeker (420) is a cool fuchsia with a pearl finish that is permanent and retails for $32.00.
Estee Lauder Thrill Seeker (420) is 95% similar — it is more shimmery, lighter.