Estee Lauder Pretty Shocking (230) is a cool fuchsia with a pearl finish that is permanent and retails for $32.00. In comparison, Marc Jacobs Beauty Voila! (120) is a cool fuchsia with a natural finish that is discontinued and retails for $30.00.
Marc Jacobs Beauty Voila! (120) is 85% similar — it is lighter, brighter, cooler.
