ColourPop HZRD is a warm taupe with a frost finish that is limited edition and retails for $4.50. In comparison, Natasha Denona Lavender Gray (40M) is a warm taupe with a frost finish that is permanent in palette and retails for $29.00.
Natasha Denona Lavender Gray (40M) is 85% similar — it is more shimmery, lighter, warmer.