Archived Post
Bite Beauty Reformulated Shade #001 + Reshipment
Bite Beauty has reformulated and is shipping out the reformulated version of Shade #001 to customers who purchased the shade. It’s an impressive move, even if the reformulated version isn’t stellar (I’ll let you know when I get mine!), because it’s always nice to see a brand listen to their customers and react appropriately.
You can find my original review here. Updated: Reader Julie just let me know that Shade #001 is also back in stock and it’s gone!
That’s amazing!
It is a surprise move! Win for the customer, win for bite (good PR at the very least, then possibly if it’s truly reformulated AND good, you may win over people for the formula).
Kudos to Bite for being classy. If only all brands would do that.
I was definitely surprised!
Oh wow! This is the first time I have come across a brand doing damage control this way! Way to go Bite Beauty! 🙂 Hope this time around its actually worth the upped price!
Same! I think MAC may have done something in the past once or twice where there were larger product mix-ups, but I can’t recall specifically.
Wow what an impressive move!!! A brand that listens !! This really shows a brand that is dedicated to product and just not putting it on shelves regardless of quality. I wish Hourglass would take note with the recent eye shadow palettes….amongst other brands. What a great move…. and to reship wow!!
Always nice to see a brand listen! Even better is that they’re re-sending the updated version, so it’s not just “We’ll do better next time,” but “We’ll do better next time, and we made the first time better, and we hope you agree.”
Exactly what I thought! hourglass…we are looking at you!
And now I will go out of my way to try Bite Beauty’s products. I don’t currently own anything by them, but I respect that they will admit a sub-par product so much that I want to support them.
It was nice to see!
I completely agree! They’ve been on my radar for quite some time but I’ve yet to try anything. Now I’m definitely going to!
That is very stand -up of them! I went to order it and it must have sold back out that quick!
Wow! That was fast!
I know! I put it in my basket and went to check out and then it said it sold out! I really liked this shade too! Oh well,can’t win em all. 🙂
That was nice of them! I wish I’d gotten it now 🙁
Well, we’ll have to see if it’s actually better, lol!
Wow, I’m really impressed! And I was one of the ones complaining loudly about the January fiasco. I’ve never seen a brand do this, it’s a great gesture and very smart of them. And I’m glad they finally re-stocked January, even if it sold out in a nano-second. It gives me hope they will re-stock other months sufficiently, so everyone gets a chance to buy. I mean c’mon, the demand is there. And limited quantities= limited sales/profits = many frustrated customers who are checking out dupes from your competitors!
I agree — it’s a very smart move, but even still, MANY brands refuse to acknowledge under-performing products!
I have not received an email.. assuming Sephora will address this issue with Canadian clients as well…isn’t BITE a Canadian company?.. anyhow..
I seriously applaud the move. That purchase, along with the Hourglass, in January really disappointed me since my experience with both labels pior to that point had been most favourable.
It is interesting that several readers that are Canadian have all mentioned not yet receiving emails. I don’t know in what order they’re emailing or if they’re already emailed, etc. Let’s hope Canadians get it, too, though.
Wow, impressive move! I kind of soured on this brand because of the ridiculous Butter Cream Lipstick, but this is why I like this brand, they really care about the makeup they make!
Ah, well, most marketing borders on ridiculous after awhile, honestly! LOL!
Hmm I wonder if I’ll get a new one then? I hope this isn’t just for the US, I haven’t gotten a message & there’s nothing on my Sephora account about getting a reformulated #001 reshipped. It would be really nice/ good damage control considering it was C$40! And Bite Beauty is a Canadian brand after all! *crossing fingers*
Fingers crossed!
I DM’d Sephora on Twitter this afternoon, and their reply confirmed Canadians will be getting a refund instead of a reshipment! I’m kind of disappointed since they are a Canadian brand after all…
I know this is really late but I just checked today and you can still order this shade. Still think they should have re shipped to Canadians especially since they are a canadian co. But at least it’s still avaliable. I also think they should have a lip lab somewhere in canada.
Dang, that was fast. I hope they reship to everyone (including the Canadians!)
Me too!
Me three! Don’t let us down! 😉
Someone just posted to say that they heard back from Sephora and that Canadians are getting refunds but no product re-shipment. 🙁
The message I received from Sephora gave me instructions to call Customer Service if I wanted to order shade #001 again! I just placed the order over the phone 🙂 Hopefully you’ll get the same message shortly! Also it’s found online again (probably for a short time!) here http://www.sephora.com/lip-lab-limited-release-creme-deluxe-lipstick-P392929?skuId=1691773&country_switch=ca
Very impressive! I’m happy they did this. Their lip products are among the most comfortable I’ve ever worn, and I like it that all the ingredients are food grade. But this goes above and beyond, really shows consideration for the customer. Good job Bite!
Let’s just hope it really is improved!
Wow that is great that they took ownership of the problem and even more that they are really doing something about it. I only wish other companies listened to the customers. Since the 1st was such a let down i didn’t order the 2nd. Now I’m regretting that choice. But thank goodness for you Christine and your hard work finding dupes lol. I think I’m definitely going to get the 3rd.
I definitely appreciate that they are willing to admit that it fell short of expectations (for customers)!
I was impressed to get that email too, it was really unexpected. It makes me like Bite all that much more. I’ll keep my fingers crossed that it will work out well.
It’s really rare to see a brand really admit to a bad product.
Good move on their part. That being said, they needed some serious damage control after the big release of their FIRST monthly LE shade turned into a disaster. I still think it’s very concerning that someone there thought it was ok to sell a horrible lipstick to their fans who had been very excited about it. I wish they would give some explanation, was it a production issue? Or was this lippie created by marketing and not tested by artists before release?
Anyway, they’re taking the classy way out and I wish beauty brands would do that more!
There are definitely major benefits for Bite in it – it’s more win-win than anything else, but it is also a strategic move (though many brands obviously don’t make the same call).
Is this reshipment only available for the US? I bought this when it came out but I haven’t received any notice of a replacement and I’m in Canada 🙁
I’m not sure!
I applaud them for working to repair the formula issues, and to ship it free of cost! But sadly, because of the terrible reviews, I didn’t work to get my hands on this the first time (if it would’ve been possible anyway). So I’m still bummed that I don’t get to try it now. It is great for those who spent the money on a subpar product, and it shows that Bite recognizes the power of customer reviews!
Maybe next month 🙂
What a class act! That’s really impressive that they’re actually listening to feedback. Props to Bite for being awesome!
It is nice to see!
It makes perfect sense. Many of us who purchased the first shade, were so disappointed that refused to bother on any of the forthcoming shades. Doing this, they increase the chances of us buying any of the releases ahead, that lets remember, are quite a bit.
Still, I Appreciate the gesture. The first shade was so awful, many of us returned it. I did.
Oh, yes, definitely – there is strategy here, too, though we have seen plenty of brands miss on new products and never change them, so it is nice.
I’m super impressed. I don’t own any Bite products but now I’m going to check them out at Sephora. It’s awesome to see a brand that cares so much customer satisfaction.
Yay!
I’ve been wanting to try bite for so long and now i’m going to! I’m also going to write an email to Mecca Australia asking them to stock the brand (worth a shot)
I hope they will someday!
I think it’s really admirable that the company made such a grand response to customer feedback. Well done Bite Beauty!
It’s nice to be reminded that feedback doesn’t always fall on deaf ears!
Impressed by this great service so much I went & picked up another lip mask.
Awesome!
Whoa has any brand done something like this before? Because I know its for good PR but still!!!! There’s already a couple of Bite products in my wish list, definitely going to be picking up a couple now. hehe their PR worked but idc 😀
It’s definitely rare!
I must have missed this story. Great move on Bite’s part, this will go a long way in building customer loyalty.
I think they just started notifying!
I have to say I’m really impressed.
It’s a nice move!
I just called Sephora and asked them about whether the Canadian customers would receive a brand new reshipment or not. I was told that Canadian customers will be receiving refund. Not impressed with either Sephora or Bite Beauty this way. 🙁
Aww! 🙁
Nooooo! Why!?!
Also, thanks for contacting them! I’m gonna see what I can find out too!
Hey Meghan,
I’m going to call Bite Beauty up tomorrow and asking why as Canadian customers, we are not receiving a reshipment. It is very unfair we are being treated differently, as someone mentioned from above, Bite Beauty’s head office is located in Canada. It is possible that Bite Beauty is a Canadian company. I’m very sad that they decided that only give Canadian customers refund but yet, everyone who ordered from the States will get a reshipment, considering we paid more and really all we’ve been looking for is just to enjoy the product we order and be happy with it.
Please see the post I wrote below!
Seems like Canadians just have to initiate the order for the reformulated shade, but we can get it! All I was instructed to do was call Sephora customer service! Hopefully you get the same message too! And #001 is back on the Sephora site (for now!)
That’s great to hear! I recently received a free reformulated KVD liquid lipstick in Lolita from Sephora. I’m impressed by their customer service so far!
Yay!
I wonder if they sent emails out, and by they I mean sephora I am a rouge member and I wish I was notified ! Would had love to get 001 !
I believe they sent out emails to those who purchased it in the first place only.
O_O Wow!
I’m impressed, Bite! Hopefully the reformulated one is better, hehe! 😉 (I’m sure it will be).
Fingers crossed, haha!
Shade #001 is back on Sephora AGAIN! http://www.sephora.com/lip-lab-limited-release-creme-deluxe-lipstick-P392929?skuId=1691773&country_switch=ca
Also, I received a message from Sephora (Canada) saying that I’d be refunded for the purchase (which has already been processed). The message further stated that if I was interested in getting the reformulated shade, I’d have to call customer service. So I just placed an order over the phone with Sephora for the reformulated #001! It seems like Canadians had to initiate accessing the reformulated shade instead of just being sent one automatically. Not sure why, but I’ll be happy to see what the reformulated lipstick is like! Yay!
Probably some legal muck or restriction, I bet!
Probably! I’m a bit relieved!
That’s so cool that they did that! Yet another reason why I love Bite Beauty. I can’t wait to see your review on the reformulated lipstick. 🙂
It is nice to see!