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Illamasqua Coming to Sephora July 21st!

Year: 2009 Launches
Christine |

Illamasqua Coming to Sephora July 21st

At long last, the uber-artistic Brit beauty brand Illamasqua is making its way to U.S. shores via yours truly — Sephora! (Who else did ya think?) As expected, in-the-know beauty junkies across the nation obsessed with the brand knew it was just a matter of time before their pretty wishes would come true. Known for their night time makeup and dark, artistic persona (think 1920’s Berlin), Illamasqua is all about individuality and, as they say, “finding your alter ego.” Expect the unexpected with this makeup line: emerald polishes, beyond swoopy false lashes, plum-black lip shades, and stage-worthy eye makeup in vivid, dance club-worthy colors. Think of it as your ultimate nighttime makeup brand. Shop the entire line July 21st on Sephora.com, or at our new Times Square store on July 30. It’ll also be available in more stores come Fall. Want a sneak peek? Check out these gorgeous looks we’re featuring on their Brand Boutique on Sephora.com. SO gorgeous, right? I am totally rockin’ those emerald digits and baby blue lashes. Sigh. Can’t wait.

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38 Comments

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Melissa Avatar
Melissa

Same here. (: I practically squealed when I read this and my mom is just shaking her head right now. Like I really need more beauty products… But I can’t wait to get my hands on their nail varnish, especially Loella. I just loove Sephora right now!

Leah Avatar
Leah

OMG OMG OMG OMG! I can’t wait!

Does anyone else notice that the model kind of looks like she’s flippin the “bird” though?

Kaylabella Avatar
Kaylabella

yay!! i am soo stoked! Hopefully it’ll be in stores across the states sooner rather than later! Ordering online is all good and great, but I want to see them in person!

liz Avatar
liz

I am really really excited! My boyfriend was just in London but didn’t have time or a ride to get to Selfridges or Charles Fox, where Illamasqua is sold, we both feel a lot less bad about this now that it is coming stateside!

Christine Avatar
Christine
Light Medium, Neutral, slight yellow undertones. Normal-to-Dry skin. View Christine Full Profile

Not yet — does Sephora.com ship to Canada? I thought it did. I could totally be wrong, though. If it does, perhaps you can order via online? It’s not hitting stores for awhile, anyway, and I’m not sure when they’ll have a full rollout nationally (err… U.S.).

evo Avatar
evo

sephora does ship to canada but not all the products can be shipped here.

i wonder when it’ll hit all the sephoras in the states? maybe i’ll have to make a trip to seattle

Elise Avatar
Elise

OMG YES YAAAAAAYYYY ! :DDDDDDDDD

I am so effing excited about this!! Do you know if the same thing will happen for Canadian Sephora stores as well?

Brie Avatar
Brie

YAAAAAAAY!!! Excited! 😀

Though that picture always makes me think of Bert and Ernie from Seasame Street with those brows rofl.

Rosie Avatar
Rosie

Amazing! Im SOOOOO PHYSCHED!

I love the brand so much – I am friends with the MA Alex at Illamasqua and she is really excited, too: She writes the Illamasqua blog and says there will be an official blog post on it very soon… check it out at http://www.illamasqua.blogspot.com

I love how they have such a strong online presense and they are so nice as well – none of that corporate bullshit that I get from all the other big brands, really approachable and to me that is such an important thing. I hate buying from the big brands who don’t give a crap about their customers – money money money…

I hope Illamasqua becomes stronger than MAC as they deserve it – the product is better, they have Alex Box who is an AMAZING artist and they have banging promo images. 😀

I hope they come to Boston – anyone know?!

Sass Avatar
Sass

Christine…I was literally crying when I heard about this. I am soooooooo darn happy beyond belief. I’m getting ready for my Illamasqua haul. I’m going to cross the bridge to Manhattan to hold it in my hands. Sweet!

lulu Avatar
lulu

OMG….OMG….another addiction coming my way. I’m gonna get a heart attack with all this excitment. I’m seriously excited to check this out.

Cacauate Avatar
Cacauate

Does anyone know what time on July 21st Sephora.com while have Illamasqua available? hmmmm….It’s still not up on their website yet?!

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