2009 Editor’s Choice Awards — Roundup

2009 Editor’s Choice Awards — Roundup

It’s been a long ride! All of the products trialed in the past few years, plus the numerous ones just in 2009 alone. I’m really pleased with the categories and winners this year — I really feel like I’m starting to get a good idea of how and what the awards should mean and look like, after three years of doing them now. I hope you’ve enjoyed reading my favorites, and I very much look forward to compiling and publishing the results of the Readers’ Choice Awards once voting closes (tonight, the 31st, at midnight PST!).


  • Brands with the Most Awards in 2009: MAC Cosmetics (7), Chanel (6), Guerlain (6), Neutrogena (6)
  • Total Brands Recognized:  32 (High-end), 29 (Budget), 61 (total)
  • Total Award Categories: 64
  • Total Winners: 116

Breaking Tradition: For two years in a row, I chose MAC Cosmetics as brand of the year, MAC Studio Fix Fluid Foundation as best foundation, and MAC Plushlash Mascara for best mascara. Three times lucky wasn’t in the card — Guerlain beat out MAC as best brand and their Parure Gold foundation topped my foundation charts this year. I’ve found a new mascara favorite in Chanel Exceptionnel.

New two-time winners (winners in both 2008 & 2009): Clarisonic as Best Beauty Tool, Kate Somerville Oil-Free Moisturizer as Best Daytime Moisturizer, Lancome Bi-Facil as Best Makeup Remover, Urban Decay 24/7 Eyeliner for Best Pencil Eyeliner

Previous two-time winners (winners in both 2007 and 2008): MAC Cosmetics for Best Brand, MAC Studio Fix Fluid Foundation for Best Foundation, MAC Plushlash Mascara for Best Mascara

Previous Awards: If you’re curious, you can check out my picks for 2008 here and here. 2007 didn’t have official Editor’s Choice Awards, but I did include my picks for every Readers’ Choice category, view those here.

I would love to hear your thoughts on the Editor’s Choice Awards this year!

Too many categories or were more, specific categories helpful? Did you like the breakdown of high-end and budget winners?

P.S. – Readers’ Choice Awards voting ends December 31st, 2009 at 11:59 PST.  I’ll be doing my best to compile as quickly as possible, and hopefully I’ll have the first set of results out sometime on the 1st!