Written Reviews

Nice shade, great texture while applying. The finish is slightly dewy, not quite but almost tacky. Easily goes from dewy to shiny without upkeep. Coverage is medium, you can probably go lighter but not heavier. For any oiliness past normal this melts off very easily. Love that it's yellow/neutral toned. Like everyone else hate the lack of pump, messy. Probably ideal for those slightly dry who want a glowy look and not too-heavy coverage.

For me, #10 works really well. I use medium ash in Brow Wiz. When I read reviews they insisted this was for blondes but its the most natural for my coloring (light/medium brown hair, slightly neutral but golden toned). Has a slightly less natural look than a fine pencil, but easy to apply with a brush and lasts pretty well. I always comb through after for a less stiff, obvious look. Note: will start smudging and melting after around 8 hours but nice hold overall. Lasted me 8-9 months with daily use.

This is so hard. If it weren't for one caveat (& you know, price) this would be the foundation I'd wear forever. I'm oily, I'm olive, I've got texture and dullness problems, and easily get hyper pigmentation. My ideal foundation feels light and natural looking with buildable coverage. This is it, doesn't melt off easily and has pigment without a dull, matte look. Makes me look refreshed! Applies best by patting, I use a flat top stippling brush. The con: I'm very olive but light and B10 is still a tad pink for me. It's enough to not be perfect but I've already repurchased once despite the price, but I admit if I found this elsewhere in a more yellow shade I'd switch. PS: definitely needs to be set if you're oily, but long lasting once so.

A tried-and true favorite. On my 3rd one. Color has a natural neutral/ashy tone that is hard to find. Easy to build up and the precise tip is great from subtle to dramatic. Lasts long enough but will smudge and melt a bit after a full day. With daily use to fill/enhance my brow shape usually lasts me 10-12 months, but I know some replace every 3 months. YMMV.