Viseart Curcumin (Dark Matte #7) is a warm orange with a semi-matte finish that is permanent in palette and. In comparison, Wet 'n' Wild A Regular at the Factory #3 is a warm orange with a matte finish that is discontinued and retails for $2.29.
Wet 'n' Wild A Regular at the Factory #3 is 90% similar — it is brighter.