Sephora Extreme Power (18) is a warm plum with a cream finish that is permanent and retails for $15.00. In comparison, Make Up For Ever Upbeat Mauve (172) is a neutral mauve with a satin finish that is permanent and retails for $23.00.
Make Up For Ever Upbeat Mauve (172) is 90% similar — it is less shimmery, cooler.
