Urban Decay Turn On is a warm copper with a metallic finish that is permanent in palette and retails for $19.00. In comparison, Natasha Denona Invention (447DCS) is a warm orange with a sparkle finish that is permanent in palette and retails for $29.00.
Natasha Denona Invention (447DCS) is 85% similar — it is more shimmery, darker, warmer.