theBalm #23 is a cool teal with a frost finish that is permanent and retails for $6.50. In comparison, Natasha Denona Cloudy Blue (17M) is a cool teal with a metallic finish that is permanent in palette and retails for $29.00.
Natasha Denona Cloudy Blue (17M) is 80% similar — it is more shimmery, lighter, warmer.