ColourPop Waikiki is a warm coral with a natural finish that is limited edition and retails for $7.00. In comparison, Marc Jacobs Beauty Wet Your Lips (570) is a warm coral with a pearl finish that is limited edition and retails for $29.00.
Marc Jacobs Beauty Wet Your Lips (570) is 85% similar — it is more shimmery, cooler, glossier.