Make Up For Ever M22 Matte Majorelle Blue is a cool blue with a matte finish that is permanent and retails for $21.00. In comparison, Sephora My Boyfriend's Jeans is a cool blue with a pearl finish that is discontinued and retails for $10.00.
Sephora My Boyfriend's Jeans is 90% similar — it is more shimmery, lighter, brighter.