L'Oreal Highlighter (230) is a warm peach with a metallic finish that is permanent and retails for $8.99. In comparison, Marc Jacobs Beauty Obey-ge (66) is a warm pink with a frost finish that is permanent and retails for $26.00.
Marc Jacobs Beauty Obey-ge (66) is 95% similar — it is more shimmery, cooler.