NARS Shrinagar is a warm plum with a pearl finish that is permanent and retails for $26.00. In comparison, Gucci Beauty Jody Wild Mauve (714) is a cool plum with a luminous finish that is permanent and retails for $42.00.
Gucci Beauty Jody Wild Mauve (714) is 80% similar — it is less shimmery, darker, cooler.