Estee Lauder Pretty Vain is a neutral fuchsia with a luminous finish that is permanent and retails for $32.00. In comparison, Tarte Lovespell is a cool fuchsia with a semi-matte finish that is permanent and retails for $20.00.
Tarte Lovespell is 90% similar — it is less shimmery, darker, cooler, less glossy.
