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Urban Decay The 405 vs. elf Own It Comparison

Editor's Comparison

95%

Similar

$10.00

Savings

Urban Decay The 405 is a cool red with a luminous finish that is permanent and retails for $19.00. In comparison, elf Own It is a cool red with a satin finish that is permanent and retails for $9.00.

elf Own It is 95% similar — it is cooler.

How similar is Own It to The 405?

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