elf 2 (Fair/Light Neutral Warm) is a warm peach with a luminous finish that is permanent and retails for $14.00. In comparison, Charlotte Tilbury Light/Medium (3) is a warm gold with a luminous finish that is permanent and retails for $44.00.
Charlotte Tilbury Light/Medium (3) is 80% similar — it is more shimmery, darker, warmer.