Wet 'n' Wild Petalette #1 is a cool mauve with a matte finish that is permanent in palette and. In comparison, ColourPop Kinda Tart is a cool mauve with a semi-matte finish that is permanent in palette and retails for $4.50.
ColourPop Kinda Tart is 85% similar — it is more shimmery, darker, cooler.